# Anti-Aging Hand Serums The Hand Retinol by Nécessaire Supports Younger-Looking Hands By Laura McQuarrie | Published 2023-11-07 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/the-hand-retinol References: [vogue](https://www.vogue.com/article/beauty-new-arrivals/#1) & [necessaire](https://necessaire.com/collections/new/products/the-hand-retinol)  The skin on hands is thinner, more fragile and prone to showing signs of aging and to prevent crepiness, wrinkles and spots, [Nécessaire](https://www.trendhunter.com/trends/the-body-vitamin-c) created The Hand Retinol. Many people are now investing in proactive skincare solutions to support healthy aging, and some forward-thinking brands are not only offering skincare and body care products enriched with anti-aging ingredients but also [specialized hand lotions](https://www.trendhunter.com/trends/hand-cuticle-repairing-butter-cream) to address the signs of aging on this often-neglected area. Nécessaire's co-founder and CEO Randi Christiansen told [Vogue](https://www.trendhunter.com/trends/forever-care), "[At Nécessaire] We use the term “hand care is the new face care." This reparative, fragrance-free serum-in-balm for the hands contains potent ingredients like 0.25% pure retinol, plus 5% AHA, peptides, vitamins and glycerin. Like most retinol products, this one is ideal to use in the evenings. ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 76% | Activity: 64% | Freshness: 19% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Proactive Skincare Solutions:** Forward-thinking brands are offering skincare and body care products enriched with anti-aging ingredients, including specialized hand lotions. - **Hand Care Revolution:** Hand care is becoming as important as face care, with brands like Nécessaire creating reparative hand serums. - **Retinol for Hands:** Retinol is now being used in specialized hand lotions to prevent crepiness, wrinkles, and spots. ### Sectors Adopting This - **Skincare:** The skincare industry is expanding its product offerings to include specialized hand lotions with anti-aging properties. - **Beauty:** Beauty brands are recognizing the importance of hand care and are developing reparative hand serums to address signs of aging. - **Personal Care:** The personal care industry is introducing proactive solutions for aging hands, such as hand lotions enriched with retinol and other anti-aging ingredients. ## Related on Trend Hunter - [Nourishing Hand Treatments](https://www.trendhunter.com/trends/renewing-hand-cream.md) - [Fragrant Hand Treatments](https://www.trendhunter.com/trends/overnight-repair-treatment.md) - [Affordable Aging Serums](https://www.trendhunter.com/trends/remedy-for-aging.md) - [Encapsulated Anti-Aging Serums](https://www.trendhunter.com/trends/beginner-retinol.md) - [Multi-Benefit Hand Creams](https://www.trendhunter.com/trends/hand-cuticle-repairing-butter-cream.md) - [Gentle Skin-Enhancing Serums](https://www.trendhunter.com/trends/beauty-pies-youthbomb.md) - [Retinol Body Serums](https://www.trendhunter.com/trends/software-update-by-soft-services.md) - [Retinol-Free Anti-Aging Creams](https://www.trendhunter.com/trends/nuxuriance-ultra.md) - [Fast-Acting Retinol Serums](https://www.trendhunter.com/trends/double-rewind-retinol-serum.md)