# Gothic Hipster Mask Collections The Grifters SS 2014 Collection is a Mask-Filled Affair By Vasiliki Marapas | Published 2014-04-10 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/the-grifters-ss-2014 References: [thegrifters.org](http://thegrifters.org/pages/ss14) & [thegrifters.org](http://thegrifters.org) There's nothing worse than a wolf dressed in sheep's clothing, a sentiment echoed by Grifters SS 2014 collection. Its website, quite accurately, writes, "Nothing is grimmer than the tragedy that wears a comic mask." Indeed, masks are a big part of the collection, coming in a wide variety of patterns and colors. Considering the [vivid color palette](https://www.trendhunter.com/trends/shapes-we-take) and [eclectic prints](https://www.trendhunter.com/trends/day-3-capsule-2), the masks are more of an homage to Spring Breakers than your traditional bank robber; however, if masks aren't really your thing, you can still take part in the fun by donning a mask-emblazoned sweater or t-shirt. If you're really daring, you can wear both! Models Vincent Comerfod, Izabela Zochowaska, Charlotte Gardiner, Benjamin Motoc and Arunaud Sommier certainly pull off the dual-mask look, but I can't guarantee that you won't get a few funny looks if you try the same. ## Trend Insights (Trend Hunter) - Score: 6.9/10 - Popularity: 100% | Activity: 100% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Mask Fashion Trend:** Fashion brands can explore incorporating masks into their collections to create unique and bold statement pieces. - **Printed Apparel Trend:** Apparel brands can explore incorporating eclectic prints and patterns to add a pop of color and diversity to their collections. - **Dual-mask Look Trend:** The dual-mask look can be a fun and daring trend for fashion enthusiasts to experiment with. ### Industries Being Reshaped - **Fashion Industry:** Fashion brands can capitalize on the mask and printed apparel trend to attract new customers and create innovative collections. - **Accessories Industry:** Accessories brands can introduce unique masks to their product offerings to appeal to the growing demand for statement accessory pieces. - **Apparel Industry:** Apparel brands can utilize the dual-mask look trend to create edgy and eye-catching collections that appeal to younger and adventurous customers. ## Related on Trend Hunter - [Villain-Inspired Graphic Streetwear](https://www.trendhunter.com/trends/saint-mxxxxxx.md) - [Archetypal Fashion Debuts](https://www.trendhunter.com/trends/la-famiglia-collection.md) - [Warped Dynamic New-Gen Eyewear](https://www.trendhunter.com/trends/vern-morph-and-form.md) - [Gen Z Elevated Spring Basics](https://www.trendhunter.com/trends/grey-bandit-spring-2024-collection.md) - [Subculture-Themed Generational Fashion](https://www.trendhunter.com/trends/wildest-ones-yet.md) - [Avant Garde Seasonal Fashion](https://www.trendhunter.com/trends/brucolic.md) - [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md) - [Elevated Grunge Streetwear](https://www.trendhunter.com/trends/express-to-mars.md) - [Edgy Backpack-Centric Fashion Shows](https://www.trendhunter.com/trends/at-the-edge-of-time.md)