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# Antioxidant-Rich Anti-Aging Serums
The Grey Recovery Face Serum Firms and Replenishes Skin

By Michael Hemsworth | Published 2019-10-18 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/the-grey-recovery-face-serum
References: [uncrate](https://uncrate.com/the-grey-recovery-face-serum/) & [thegreymensskincare](https://thegreymensskincare.com/)

The Grey Recovery Face Serum is a premium cosmetic for men who are looking to support their skin, balance hydration and stave off the effects of aging. The serum works by utilizing an antioxidant-rich formula that puts a focus on peptides and anti-aging plant extracts to help users look their best everyday. This includes a blend of Red Seaweed, Hexapeptide-8, algae and hyaluronic acid, which will work together to keep skin firm, hydrated and protected from environmental stressors.

The Grey Recovery Face Serum is priced at $98, and features a premium recipe that is smooth and lightweight to make it suitable for use morning or night. Its superior formula will help a man's face to look its best as they grow older.

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 43% | Activity: 48% | Freshness: 9%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What's Driving This Trend

- **Anti-aging Serums for Men:** There is an opportunity to create similar antioxidant-rich serums geared towards men, who may not be the primary target market for such products.
- **Peptide and Plant Extract Formulas:** Incorporating these ingredients in skincare products can provide more options for consumers looking for anti-aging skincare solutions.
- **Hydrating and Protective Skincare:** Formulas that prioritize hydration and protection from environmental stressors can create a new category of anti-aging skincare products.

### Who This Affects Most

- **Cosmetics:** The cosmetic industry can create a new segment specifically for anti-aging skincare products that prioritizes male consumers.
- **Men's Grooming:** There is an opportunity for men's grooming brands to expand their product offerings by introducing anti-aging skincare products geared towards men.
- **Health and Wellness:** The health and wellness industry can expand into skincare by providing products with natural, antioxidant-rich formulas that prioritize hydration and protection from environmental stressors.

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