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# Personalized Whisky Labels
The Glenlivet Scotch is Offering Personalized Labels for Father's Day

By Katherine Pendrill | Published 2017-06-05 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/the-glenlivet
References: [newswire](http://www.newswire.ca/news-releases/finding-the-right-words-may-be-hard-but-creating-the-perfect-fathers-day-gift-is-easy-with-the-glenlivet-free-custom-label-program-624045054.html) & [theglenlivet](https://www.theglenlivet.com/en-ca/label-maker/)

In an effort to help consumers find the perfect Father's Day gift, The [Glenlivet](https://www.trendhunter.com/trends/the-twelve-elements) [scotch whiskey](https://www.trendhunter.com/trends/glenlivet-40-year-old) is offering bottles with [personalized labels](https://www.trendhunter.com/trends/personalized-bourbon). Since scotch is already a popular Father's Day option, the ability to create customized packaging makes the gift extra special.

Just ahead of Father's Day 2017, The Glenlivet launched a complimentary custom label maker on its site. When customers purchase a bottle of scotch, they can then use the tool to create a personalized sticker that fits on to most 750ml The Glenlivet products sold in Canada. The tool can be used to add a number of personal touches, including changes to the size, color and font for a wholly unique look. As Maria Sweeney of Imported Whiskies explains, "With the easy-to-use online label tool, you can choose just the right words to say, and create a memorable and treasured keepsake to celebrate Dad."

## Trend Insights (Trend Hunter)

- Score: 3.4/10
- Popularity: 57% | Activity: 37% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Customization](https://www.trendhunter.com/customization)

## Key Themes

### What Makes This Trend Stand Out

- **Personalized Whisky Labels:** The trend of offering personalized labels for whisky bottles provides a unique and memorable gift option.
- **Custom Label Makers:** The use of online label makers allows customers to easily customize their purchases, enhancing the overall consumer experience.
- **Unique Packaging Options:** The availability of customizable packaging options for scotch whisky creates differentiation in the market, appealing to consumers seeking personalized products.

### Sectors Adopting This

- **Whisky Distilleries:** Whisky distilleries can leverage personalized label offerings to enhance customer satisfaction and brand loyalty.
- **E-commerce Retailers:** E-commerce retailers can integrate custom label makers into their platforms to provide a personalized shopping experience and boost customer engagement.
- **Gift and Souvenir Industry:** The gift and souvenir industry can explore partnerships with whisky brands to offer personalized packaging options, catering to customers seeking unique gifts.

## Related on Trend Hunter

- [Celebratory Whisky Day Campaigns](https://www.trendhunter.com/trends/world-whisky-day.md)
- [Bold Whimsy Whisky Packaging](https://www.trendhunter.com/trends/glenmorangie.md)
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- [Father's Day-Focused Whiskey Subscriptions](https://www.trendhunter.com/trends/whiskey-gifting.md)
- [Mother's Day-Ready Cocktails](https://www.trendhunter.com/trends/springinspired-cocktail-recipe.md)
- [Limited-Edition Father's Day Whiskeys](https://www.trendhunter.com/trends/diamond-peak.md)
- [Contemporary Whisky Rebrands](https://www.trendhunter.com/trends/the-glenallachie.md)
- [AI-Generated Whiskey Packaging](https://www.trendhunter.com/trends/the-twelve-elements.md)
- [Personalized Tequila Bottles](https://www.trendhunter.com/trends/personalized-tequila-bottle.md)
