# Supersized Body Balms The Fatty by Hanni is Named for Its 70% Concentration of Omegas By Laura McQuarrie | Published 2024-07-11 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/the-fatty References: [heyhanni](https://heyhanni.com/products/fatty) & [instagram](https://www.instagram.com/p/C9M9v8sxKh0/)  Inspired by the conditioning benefits of lip balm, [Hanni](https://www.trendhunter.com/trends/hanni-water-balm) launched a supersized balm for the body by the name of The Fatty, representing its high concentration of Omega-3 and Omega-6 fatty acids. Some of the powerhouse ingredients that contribute to the omega-rich formulation of this [all-over body balm](https://www.trendhunter.com/trends/allpurpose-beauty-balm) include cocoa seeds, coconut, carnauba seeds, chia and avocado. This fragrance-free, [National Eczema Association](https://www.trendhunter.com/trends/hanni-splash-salve)-approved balm is ready to be swiped over even the most sensitive skin to provide ample hydration and care. This mess-free hydrator locks in moisture and prevents transepidermal water loss and under the surface, its hard-working ingredients help to repair and support the skin barrier. The latest launch from Hanni, a self-proclaimed creator of "lazy bodycare for real people," resembles similarly packaged products from the brand like the solid Shave Pillow gel stick for shaving and moisturizing. ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 45% | Activity: 58% | Freshness: 26% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Omega-rich Skincare:** Omegas like Omega-3 and Omega-6 are becoming key ingredients in skincare, providing benefits such as hydration and skin barrier repair. - **Fragrance-free Skincare:** There's a growing demand for fragrance-free products that cater to sensitive skin and are National Eczema Association-approved. - **Solid Skincare Products:** Solid skincare formats, like balms and gel sticks, offer a mess-free and convenient application method for consumers. ### Who This Affects Most - **Skincare:** The skincare industry is increasingly focusing on formulations that include omega fatty acids to enhance skin health. - **Sensitive Skin Products:** Products designed specifically for sensitive skin are expanding, emphasizing the importance of gentle and effective hydration and repair solutions. - **Personal Care:** Innovations in solid and stick-form personal care products cater to the convenience-loving consumer market. ## Related on Trend Hunter - [In-Shower Body Balms](https://www.trendhunter.com/trends/hanni-splash-salve.md) - [Instantly Hydrating Body Mists](https://www.trendhunter.com/trends/hanni-water-balm.md) - [Skincare-Inspired Body Creams](https://www.trendhunter.com/trends/mad-hippie-ultra-rich-barrier-cream.md) - [Oversized Sun Care Balms](https://www.trendhunter.com/trends/moisture-balm-spf-30.md) - [Multi-Use Moisturizing Balms](https://www.trendhunter.com/trends/squalane-amino-acids-lip-balm.md) - [Ultra-Hydrating Body Butters](https://www.trendhunter.com/trends/ultrahydrating-body-butter.md) - [Balm-to-Oil Body Treatments](https://www.trendhunter.com/trends/rumination-recovery-balm.md) - [Whole-Body Skincare Collections](https://www.trendhunter.com/trends/boosted-body.md) - [Beauty-Inspired Bodycare](https://www.trendhunter.com/trends/fat-oil-body-collection.md)