# Modernized Rustic Co-Working Offices The Farm Soho Office Embodies Collaboration and Creation By Mishal Omar | Published 2016-12-12 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/the-farm-soho References: [officesnapshots](https://officesnapshots.com/2016/12/08/farm-soho-coworking-offices-new-york-city/) & [thefarmsoho](http://www.thefarmsoho.com/) The [Farm Soho](https://www.trendhunter.com/trends/new-bahru) is a [co-working office space](https://www.trendhunter.com/trends/apex) based in New York City, and its design was created by Lucas Seyhun. In creating the space, it was Seyhun's goal to ensure that it would attract creatives with a goal to collaborate with others. The resulting co-working office is one that is inspired by a modernized version of rustic design. Most of the office is made up of, and decorated with, wooden paneling – with the exception of some plain white walls and exposed brick, The space features [collaborative work stations](https://www.trendhunter.com/trends/officetopia), semi-private meeting booths and lounge areas. The Farm Soho office's design ensures that it is able to attract its primary targets – "designers, developers, social change agents, artists and entrepreneurs." ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 84% | Activity: 42% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What Makes This Trend Stand Out - **Modernized Rustic Design:** There is an opportunity for interior design firms to offer updated versions of traditionally rustic spaces, such as co-working offices, that appeal to the modern creative workforce. - **Collaborative Workspaces:** As more professionals seek to collaborate and work together, there is a growing market for co-working spaces that not only offer functional workstations but also foster a sense of community and collaboration. - **Targeted Co-working Spaces:** Specializing co-working spaces for particular groups of creatives, such as designers, developers, social change agents, artists and entrepreneurs, can better meet their unique needs and support innovative collaboration. ### Sectors Adopting This - **Office Spaces:** The rise of co-working spaces calls for innovative design firms to take on the challenge of creating functional yet unique spaces that align with the increasingly collaborative nature of work. - **Real Estate:** As the nature of work and workspaces change, there is an opportunity for the real estate industry to adapt and offer more flexible models for individuals and businesses seeking office space. - **Creative Industries:** The Farm Soho's targeted approach to co-working demonstrates an opportunity for creative professionals to create their own co-working spaces that meet their unique needs and foster a sense of community within their industry. ## Related on Trend Hunter - [Bright Creative Office Hubs](https://www.trendhunter.com/trends/sauvage-tv.md) - [Cohesive Modern Workspace Studios](https://www.trendhunter.com/trends/unorthodox-designs.md) - [Whimsical Bright Creative Workspaces](https://www.trendhunter.com/trends/publicis-group.md) - [Reimagined Hybrid Workspace Designs](https://www.trendhunter.com/trends/mason-studio-2.md) - [Modern Heritage Workspaces](https://www.trendhunter.com/trends/norton-folgate-offices.md) - [Chic Monochrome Co-Working Spaces](https://www.trendhunter.com/trends/monochrome-coworking-space.md) - [Remote Work-Catering Modern Homes](https://www.trendhunter.com/trends/studio-plow.md) - [Colorful Creative Workspaces](https://www.trendhunter.com/trends/podimo-office.md) - [Plant-Centric Dynamic Office Spaces](https://www.trendhunter.com/trends/garden-of-edyn.md)