# Dual-Purpose Beauty Brushes Beautyblender is Launching Makeup Brushes Called 'The Detailers' By Laura McQuarrie | Published 2019-07-17 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/the-detailers References: [allure](https://www.allure.com/story/beautyblender-makeup-brushes) & [beautyblender](https://beautyblender.com/) Last year, [Beautyblender](https://www.trendhunter.com/trends/boldhue-starter-kit) pleasantly surprised the beauty world by launching its very own line of makeup products and it is continuing to expand its presence within the industry with an all-new set of makeup brushes called The Detailers. In the five-piece makeup brush collection, three of the designs are [double-ended](https://www.trendhunter.com/trends/effin-sculpt) and all of the products are made with cruelty-free, vegan bristles. Many of the brushes are ended with a tip that pays homage to the shape of the brand's classic makeup applicator sponge and the metal piece has the potential to be used as a cooling face roller to smooth and prep skin. These brushes, which offer both makeup and skincare applications, include the Big Boss powder brush, the Shady Lady eyeshadow brush, The Player, a [multipurpose brow brush](https://www.trendhunter.com/trends/brow-enhancer) and more. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 62% | Activity: 63% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Dual-purpose Beauty Tools:** The rise of dual-purpose beauty tools presents an opportunity for companies to innovate and create products that offer both makeup and skincare applications. - **Cruelty-free and Vegan Brushes:** The increasing demand for cruelty-free and vegan products is a trend that companies can capitalize on by offering makeup brushes made from sustainable and ethical materials. - **Innovative Makeup Brush Designs:** As consumers become more conscious of their beauty routines, there is an opportunity for companies to create innovative makeup brush designs that offer unique features and benefits. ### Industries Being Reshaped - **Beauty and Cosmetics:** The beauty and cosmetics industry can benefit from the trend of dual-purpose beauty tools by creating innovative products that offer both makeup and skincare applications. - **Sustainable and Ethical Manufacturing:** The trend towards cruelty-free and vegan products creates an opportunity for companies to invest in sustainable and ethical manufacturing practices for their makeup brushes. - **Online Retail:** The rise of innovative makeup brush designs presents an opportunity for online retailers to offer unique and exclusive products to consumers. ## Related on Trend Hunter - [Calligraphic Beauty Brushes](https://www.trendhunter.com/trends/victoria-beckham-beauty-brushes.md) - [Dynamic Eyeshadow Brushes](https://www.trendhunter.com/trends/texen-beauty-partners.md) - [Fingerprint Application Tools](https://www.trendhunter.com/trends/fingermimicking-makeup-applicators.md) - [Broom-Shaped Beauty Brushes](https://www.trendhunter.com/trends/custom-complexion-brush.md) - [Motorized Rotating Makeup Brushes](https://www.trendhunter.com/trends/blendsmart.md) - [Portable Beauty Blender Cleaners](https://www.trendhunter.com/trends/uzza-beauty-blender-cleaner.md) - [3D-Printed Makeup Brushes](https://www.trendhunter.com/trends/futura-avant-lab.md) - [Curated Bridal Beauty Products](https://www.trendhunter.com/trends/bridal-bundle.md) - [Triangular-Shaped Hair Brush Designs](https://www.trendhunter.com/trends/heated-detailer-brush.md)