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# Pastel Cuisine-Themed Photoshoots
The Singles Korea 'The Dessert Lady' Editorial is Culinary

By Jordy E | Published 2012-06-07 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/the-dessert-lady
References: [mode.newslicious.net](http://mode.newslicious.net/2012/01/dessert-lady-sera-park-by-kim-youngjun.html) & [thesingle.co.kr](http://www.thesingle.co.kr/index.asp)

The Singles Korea February 2012 'The Dessert Lady' photoshoot follows an unusual and entirely delicious route. Model Sera Park is expertly depicted among multi-colored macaroons and tall tiers of cakes, cupcakes and pastries, tasting them amid a light pastel pink room.

The Dessert Lady provides the perfect entry into spring with Easter egg-hued decor and ivory furnishings. Photographer Kim Youngjun has done an excellent job of exaggerating the culinary slant of this editorial as he emblazoned Park on to [small appetizer plates](https://www.trendhunter.com/trends/carolina-k), holding platters and small treats as she popped out against the white backdrop. Stylist Jung Min Kang provided the final touches for the Dessert Lady, dressing the young beauty in [frilly and exceptionally retro 1950s apparel](https://www.trendhunter.com/trends/amusebouche).

## Trend Insights (Trend Hunter)

- Score: 5.4/10
- Popularity: 85% | Activity: 69% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Key Themes Behind This Trend

- **Pastel Cuisine-themed Photoshoots:** Disruptive innovation opportunity: Explore the merging of food and fashion in photoshoots, creating visually appealing content that appeals to the senses.
- **Culinary Editorial Photography:** Disruptive innovation opportunity: Experiment with unique ways to showcase food in editorial photography, combining culinary elements with fashion aesthetics.
- **Retro 1950s Fashion Revival:** Disruptive innovation opportunity: Capitalize on the resurgence of retro fashion trends, integrating vintage-inspired styles into modern fashion editorials.

### Where This Applies

- **Food and Fashion Photography:** Disruptive innovation opportunity: Bridge the gap between food and fashion industries by creating captivating visual content that highlights both aspects in a unique way.
- **Editorial and Advertising Agencies:** Disruptive innovation opportunity: Collaborate with culinary experts and fashion stylists to create innovative editorial and advertising campaigns that merge food and fashion.
- **Fashion and Lifestyle Brands:** Disruptive innovation opportunity: Incorporate food elements into fashion branding strategies, creating visually striking campaigns that appeal to consumers' senses and emotions.

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