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# Color Descriptive Word Apps
'The Color Of' App Lets People Create Instagram Montages for Words

By Erin Fox | Published 2012-12-16 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/the-color-of-app
References: [thecolorof](http://www.thecolorof.com/) & [vimeo](http://vimeo.com/55072127)

With the creation of 'The Color Of' app, symbolizing a color or a picture to a word has never been easier. The app allows you to upload your favorite [Instagram](https://www.trendhunter.com/trends/instagram-teen-icons) pictures to the server and [change the hues around](https://www.trendhunter.com/trends/colorcrawler) to make it resemble what one would picture the color to be of that particular word.

For instance, 'Migration' is associated with blues and greens while 'Hate' is associated with yellows and greens. Each image has slight detail to the picture, usually an amalgamation of all of the colors in the rainbow to symbolic imagery in the forefront. 'The Color Of' App is an interesting piece of technology as it plays tribute to the idea of [word and image association](https://www.trendhunter.com/trends/word-glow).

## Trend Insights (Trend Hunter)

- Score: 0.8/10
- Popularity: 12% | Activity: 5% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Photography](https://www.trendhunter.com/photography)

## Key Themes

### Key Themes Behind This Trend

- **Color Symbolization:** Developing apps that blend images with colors can create innovative ways of portraying word association.
- **Filtered Montages:** Applying filters to montages can create new ways to represent images and ideas.
- **Visual Representation of Emotion:** Creating apps that physically represent emotions through color can be a new approach to mood-based technology.

### Where This Applies

- **Social Media:** Social media platforms can explore integrating similar filter features for their users.
- **Marketing and Advertising:** These industries can shift towards more visually appealing ads that use color symbolism to convey certain messages.
- **Artificial Intelligence:** Developing AI that can recognize and analyze color patterns can aid in creating more visually appealing and mood-based technology.

## Related on Trend Hunter

- [Color Palette Creator](https://www.trendhunter.com/trends/swatchme.md)
- [Color-To-Sound Apps](https://www.trendhunter.com/trends/gradient-synth.md)
- [Color Matching Platforms](https://www.trendhunter.com/trends/its-my-color.md)
- [Real-World Color Pickers](https://www.trendhunter.com/trends/litur.md)
- [AI Color Palette Generators](https://www.trendhunter.com/trends/huewheel.md)
- [AI Color Generators](https://www.trendhunter.com/trends/aicolorsapp.md)
- [Visual Language Learning Apps](https://www.trendhunter.com/trends/capwords.md)
- [Intuitive Color Mixing Tools](https://www.trendhunter.com/trends/cocolor.md)
- [Creativity-Supporting Art Apps](https://www.trendhunter.com/trends/blank-app.md)
