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# Darkly Militant Menswear
The Cellar 10 Men Photoshoot Features an All-Black Wardrobe

By Jana Pijak | Published 2012-09-04 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/the-cellar-10-men
References: [thefashionisto](http://thefashionisto.com/simon-van-meervenne-jace-moody-get-a-black-leather-addiction-for-10-men/) & [10magazine](http://10magazine.com/)

The Cellar 10 Men magazine editorial stars top models Simon Van Meervenne and Jace Moody. The edgy duo poses in a dark and dapper portrait series by photographer Andreas Larsson. Gracing the publication’s September 2012 issue, this [monochromatic fashion spread](https://www.trendhunter.com/trends/black-tag-collection) features high-contrast portraits, dark shadows and sharp menswear silhouettes.

The models’ tailored ensembles follow a [uniformed and utilitarian aesthetic](https://www.trendhunter.com/trends/apresse-2026) imagined by fashion editor Garth Spencer. The Cellar 10 Men editorial is military-inspired capturing luxe leathers ranging from badass bomber jackets to classic trench coats. Models sport the latest fashions from top labels including Pringle of Scotland, Yves Saint Laurent and Marc Jacobs among others.

Clean buzz cuts by hair stylist Matt Mulhall serve as the perfect finishing touch to Simon and Jace’s sharp and militant wardrobe selects. Both dark and dramatic, this all-black editorial embraces the power of simplicity within [mens fashion](https://www.trendhunter.com/trends/luxury-menswear-campaign).

## Trend Insights (Trend Hunter)

- Score: 5.0/10
- Popularity: 81% | Activity: 61% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### Why This Trend Is Growing

- **Military-inspired Menswear:** Fashion brands can embrace a uniformed and utilitarian aesthetic to create statement-making menswear lines, featuring elements of military-inspired fashion.
- **Monochromatic Fashion:** Fashion brands can create fashion spreads featuring high-contrast portraits, dark shadows and sharp silhouettes in a monochromatic color palette.
- **Dark and Dramatic Fashion:** Fashion brands can use a dark and dramatic all-black color palette to create edgy and impactful menswear collections and fashion spreads.

### Industries Being Reshaped

- **Fashion:** Fashion brands can use military-inspired fashion and monochromatic color schemes in menswear collections and fashion spreads to stand out in a competitive market.
- **Photography:** Photographers can experiment with high-contrast and dark shadows to create impactful editorial spreads for fashion publications and brands.
- **Grooming:** Grooming brands can create buzz cut styles to complement the sharp and militant aesthetic of military-inspired menswear.

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