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# 80's Madge Fashion
The Cassette Society Winter 2010 Collection Gets Madonna-fied

By Robyn Currie | Published 2009-12-03 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/the-cassette-society-winter-2010
References: [lifelounge](http://lifelounge.com/The-Cassette-Society-is-like-a-virgin.aspx) & [thecassettesociety](http://www.thecassettesociety.com)

I don’t think the 80s will ever leave us, what with [big hair, and bad music](https://www.trendhunter.com/trends/wildest-ones-yet), why would you ever want to forget such a decade? The Cassette Society Winter 2010 collection aims at making us remember with our bodies.

Channeling the Material Girl herself, this season’s line up has a very Madonna circa ‘Like a Virgin’ flair to it. Think black lace, denim, leather and studded details throughout The Cassette Society Winter 2010 collection.

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 79% | Activity: 38% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **80's Revival Fashion:** The popularity of retro 80s fashion presents an opportunity for designers to incorporate elements of the decade into modern fashion.
- **Nostalgia Marketing:** Brands can use nostalgia marketing to tap into the fond memories of consumers and draw inspiration from past trends.
- **Pop Culture References:** Incorporating iconic pop culture figures like Madonna into fashion designs can create a sense of nostalgia and appeal to a wide audience.

### Sectors Adopting This

- **Fashion:** The fashion industry can utilize the popularity of 80s fashion to create new and innovative designs that incorporate elements of the era.
- **Marketing and Advertising:** Brands can use nostalgia marketing to create successful campaigns that evoke a sense of nostalgia and create emotional connections with consumers.
- **Entertainment:** The use of pop culture references like Madonna in fashion designs highlights the intersection between fashion and entertainment, emphasizing the influential role of celebrities in shaping fashion trends.

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