# Plus-Sized Nightclubs The Butterfly Lounge Caters to Larger Ladies By Jacqueline Parrish | Published 2009-10-27 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/the-butterfly-lounge References: [cocoperez](http://cocoperez.com/?from=PH&p=48736) & [butterflylounge](http://www.butterflylounge.com/) If you are tired of the run-of-the-mill [nightclubs](https://www.trendhunter.com/trends/bun-house-disco) that contain nothing more than bar-vixens and gel-haired, Ed Hardy boys and you want to try your hand at [looking for love](https://www.trendhunter.com/trends/offline-dating-experiences) in a bigger setting, then clubs such as The Butterfly Lounge might be for you. The Butterfly Lounge caters to a plus-sized clientele and provides a place where [larger women and men](https://www.trendhunter.com/trends/homebody-sleepwear-collection) can mingle and makeout without having the stigma of being the largest person in the club. Because, as Mika so vociferously stated, “big girls, you are beautiful.” ## Trend Insights (Trend Hunter) - Score: 3.0/10 - Popularity: 19% | Activity: 63% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What's Driving This Trend - **Body-positive Nightclubs:** Opportunity for more nightclubs to cater to plus-sized individuals and promote body-positivity. - **Inclusive Social Venues:** Opportunity for the creation of more venues that cater to underrepresented populations and promote inclusivity. - **Niche Dating Spaces:** Opportunity for the creation of more dating spaces that cater to specific demographics and offer a unique experience. ### Who This Affects Most - **Nightlife:** The nightlife industry has the potential to expand their market by catering to underrepresented populations and promoting body-positivity. - **Hospitality:** The hospitality industry has an opportunity to create more inclusive spaces that cater to diverse demographics and promote inclusivity. - **Dating Services:** The dating services industry can expand by creating niche dating spaces that cater to specific populations and offer a unique experience. ## Related on Trend Hunter - [Female-Led Nightlife Experiences](https://www.trendhunter.com/trends/nightcap.md) - [Body-Inclusive Reality TV Ads](https://www.trendhunter.com/trends/roses-for-every-body.md) - [Sizable Athletic Membership Parties](https://www.trendhunter.com/trends/the-athletic-clubs.md) - [All-Black Touring Burlesque Companies](https://www.trendhunter.com/trends/touring-burlesque-company.md) - [Celestial-Inspired Club Celebrations](https://www.trendhunter.com/trends/levels-nightclub.md) - [Fast Food Restaurant-Turned Nightclub](https://www.trendhunter.com/trends/nyugati-lounge.md) - [Subterranean Social Spaces](https://www.trendhunter.com/trends/william-vale-hotel.md) - [Late-Night Manhattan Lounges](https://www.trendhunter.com/trends/starchild-rooftop.md) - [Romantic Size-Inclusive Intimates](https://www.trendhunter.com/trends/gabi-gregg.md)