The 'Build-a-Gumba' Lets you Design Very Own 'Jersey Shore' Guido

 - May 21, 2010
References: herobuilders & cocoperez
I love the immense capitalization of the 'Jersey Shore' phenomenon, and the Build-a-Gumba talking build-your-own-Guido doll is the latest addition to the fray. is allowing the world to make their own 'Jersey Shore' doll with the Build-a-Gumba, which has tattoos and is jacked just like your favorite 'Jersey Shore' cast member.

The Build-a-Gumba doll actually looks like a mixture between Pauly D and the Situation, and all of the Gym/Tan/Laundry accessories cost extra. Yikes!