# The Borat Effect John Mayer Likes to Make Sexy Time By mediterranean | Published 2008-02-07 | Naughty Source: Trend Hunter, https://www.trendhunter.com/trends/the-borat-effect-john-mayer-likes-to-make-sexy-time References: [huffingtonpost](http://www.huffingtonpost.com/2008/02/05/john-mayers-borat-moment_n_85164.html) Oh My! John Mayer showed his sense of humour, and a whole lot more, to fans on the [Mayercraft Carrier](http://mayercraftcarrier.com), a cruise arranged by John Mayer and full of his fans. The singer-songwriter donned a neon green swimsuit identical to the infamous Borat swimsuit. A fan that was on the cruise describes the strange event, "Someone brought up a wad of bright green fabric, which turned out to be a replica of the bathing suit/man thong that Borat wears in the movie. Un-freaking-real. So we're all hooting and hollering and egging him on, and.... he puts on the effing suit. Yes, folks, I witnessed John Mayer in a man thong. It pretty much made my life." (thatsblogtastic.typepad.com) **UPDATE** - This fan has become famous because of these pictures. She's being interviewed by TV shows and getting offers from magazines for the right to use the pictures! I added a video of her interview. Her section starts after one minute. Enjoy. ## Trend Insights (Trend Hunter) - Score: 6.7/10 - Popularity: 95% | Activity: 98% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty) ## Key Themes ### What Makes This Trend Stand Out - **Celebrity Humor:** There will be a growing trend for celebrities to showcase their sense of humor in unique ways to stand out from the crowd. - **Viral Fan Content:** The trend of fans creating and sharing viral content featuring celebrities will continue to grow, with opportunities for brands to capitalize on these organic marketing moments. - **Nostalgia Revivals:** There will be a growing trend of reviving nostalgic fashion trends and pop culture icons, as seen with the resurrection of the Borat mankini through John Mayer’s homage. ### Sectors Adopting This - **Entertainment:** The entertainment industry can take advantage of celebrities like John Mayer using humor and viral moments to engage with fans and garner media attention. - **Fashion:** The fashion industry can pay attention to popular culture revivals and create collections that reference nostalgic fashion trends and pop culture icons. - **Advertising:** Brands in advertising can leverage viral fan content featuring celebrities to create more relatable and entertaining marketing campaigns. ## Related on Trend Hunter - [Testicular Cancer Awareness Boxers](https://www.trendhunter.com/trends/testicular-cancer-awareness-boxers.md) - [Cheesy Two-Person Costumes](https://www.trendhunter.com/trends/mozzmates.md) - [Cotton Underwear Essentials](https://www.trendhunter.com/trends/signature-cotton-collection.md) - [Basketball-Inspired Undergarments](https://www.trendhunter.com/trends/tommy-johns-tournament-collection.md) - [High-Performance Underwear Collections](https://www.trendhunter.com/trends/the-medalist-collection.md) - [Hilarious Male Grooming Ads](https://www.trendhunter.com/trends/manscaped-and-pete-davidson.md) - [Cheeky Swimmer Spirit Campaigns](https://www.trendhunter.com/trends/tom-daley-and-malibu.md) - [Ribbed Cotton Celebrity Apparel](https://www.trendhunter.com/trends/harry-styles-pleasing-ribbed.md) - [Hot Sauce Autographs](https://www.trendhunter.com/trends/sauceograph.md)