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# Bold Alcohol Bibles
The Book of Beer Awesomeness is a Drinker's Best Friend

By Erin Kirkpatrick | Published 2012-07-12 | Unique
Source: Trend Hunter, https://www.trendhunter.com/trends/the-book-of-beer-awesomeness
References: [coolmaterial](http://coolmaterial.com/media/the-book-of-beer-awesomeness/) & [amazon](http://www.amazon.com/dp/1452105014/?tag=trenhunt0f-20)

Profess your unshakeable faith to a pub and bar favorite with The Book of Beer Awesomeness. With boatloads of beer-oriented knowledge, this novel of sheer brilliance will give you an overview of all things brew-based.

Besides its tidbits on [beer pong rules, party skills](https://www.trendhunter.com/trends/miller-lites) and activities, this book also contains intellectually stimulating information on the production, bottling and [brewing of this golden ale](https://www.trendhunter.com/trends/bacon-blonde-ale). This is the perfect house-warming gift for bros, frat houses and beer-drinking dudes, who will certainly appreciate this kind and heartfelt gesture.

Next time you have a party do not forget to pick up The Book of Beer Awesomeness, as it is sure to guarantee a night of unparalleled and epic awesomeness. Most importantly, it will also provide you with a boatload of [beer knowledge](https://www.trendhunter.com/trends/beer-is-art-campaign) for your brain.

## Trend Insights (Trend Hunter)

- Score: 2.5/10
- Popularity: 29% | Activity: 39% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Bizarre](https://www.trendhunter.com/bizarre)

## Key Themes

### Why This Trend Is Growing

- **Craft Beer Boom:** The rising popularity of craft beer has created a need for more specialized and detailed information resources such as the Book of Beer Awesomeness.
- **Experiential Marketing:** Bars and beverage companies can use experiences such as beer tastings and tours to showcase their products and provide a unique and memorable customer experience.
- **Beer Education:** The demand for knowledge about beer and its production is growing, leading to opportunities for experts to share their knowledge through teaching and consulting services.

### Industries Being Reshaped

- **Alcohol and Beverage:** The alcohol and beverage industry can use educational content and experiences to create a loyal customer base and differentiate themselves from competitors.
- **Publishing:** Publishers can create niche books and content for the growing number of beer enthusiasts looking for detailed and specialized information on their favorite drink.
- **Hospitality and Tourism:** Bars and breweries can offer educational tours and tastings to attract customers and provide a unique and memorable experience, leading to increased profits and loyalty.

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