# Everyday Design Exhibitions 'The Art of Everyday' Showcases the Latest Products from Toto By Joey Haar | Published 2017-05-22 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/the-art-of-everyday References: [dezeen](https://www.dezeen.com/2017/05/22/toto-explores-everyday-japan-for-clerkenwell-design-week-exhibition-promotion/) & [gb.toto](http://gb.toto.com/) People often think of design as something extra, an adornment to the everyday features of their lives, but [Toto's](https://www.trendhunter.com/trends/toto) 'The Art of Everyday' exhibition aims to prove that mellifluous design and efficacious pragmatism need not exist in parallel worlds. The exhibition is on display as part of [Clerkenwell Design Week](https://www.trendhunter.com/trends/3daysofdesign-2025), and it showcases the latest home products from the iconic Japanese bathroom brand. The Art of Everyday coincides with Toto's [100th anniversary](https://www.trendhunter.com/trends/tiptoe-10-years), and it is an appropriate indicator of how far the brand has come in that time. It features display products as well as photographs representing different domestic activities: from bathing to sleeping to cooking and eating. Those photos were curated by industrial designer David Tonge, who also provided annotations on the rest of the display. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 68% | Activity: 35% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen X - Top markets: Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Why This Trend Is Growing - **Integrated Design:** The Art of Everyday exhibition highlights the trend of integrated design, showcasing products that seamlessly blend both aesthetic appeal and practical functionality. - **Experience-driven Design:** The exhibition reflects the trend towards experience-driven design, emphasizing the importance of creating products that enhance the daily activities and routines of consumers. - **Sustainable Design:** Toto's exhibition demonstrates the growing trend of sustainable design, presenting eco-friendly products that prioritize environmental responsibility without compromising style or performance. ### Industries Being Reshaped - **Home Improvement:** The Art of Everyday exhibition presents a disruptive innovation opportunity in the home improvement industry, showcasing innovative products that can enhance the overall design and functionality of people's homes. - **Interior Design:** The exhibition provides an opportunity for interior designers to explore integrated design concepts and select products that seamlessly integrate with the aesthetic vision of their projects. - **Consumer Goods:** The Art of Everyday exhibition offers a platform for consumer goods companies to showcase experience-driven and sustainable products that cater to the evolving needs and desires of modern consumers. ## Related on Trend Hunter - [Water-Celebrating Art Installations](https://www.trendhunter.com/trends/aqua-gallery.md) - [Minimalist Meaningful Living Exhibitions](https://www.trendhunter.com/trends/meaningful-living.md) - [Sensory-Focused Furniture Design Exhibits](https://www.trendhunter.com/trends/time-signature.md) - [Life Mess-Honoring Exhibitions](https://www.trendhunter.com/trends/imperfect-home.md) - [Domestic Design Shows](https://www.trendhunter.com/trends/the-objects-we-live-by.md) - [Norwegian Design Shows](https://www.trendhunter.com/trends/zeitgeist-20.md) - [Design-Forward Toilet Campaigns](https://www.trendhunter.com/trends/design-changes-everything.md) - [Water Connection Architectural Installations](https://www.trendhunter.com/trends/aquatecture.md) - [Immersive Domestic Design Exhibitions](https://www.trendhunter.com/trends/residence-exhibition.md)