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# Futuristic Factory Rooftop Extensions
MAD Transforms a Factory with the Ark Extension in China

By Amy Duong | Published 2023-10-30 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/the-ark-extension
References: [dezeen](https://www.dezeen.com/2023/10/30/mad-the-ark-chinese-factory-extension/) & [i-mad](http://www.i-mad.com/)

![Futuristic Factory Rooftop Extensions](https://cdn.trendhunterstatic.com/thumbs/518/the-ark-extension.jpeg)

Chinese architecture studio [MAD](https://www.trendhunter.com/trends/nanhai-arts-center) presents its plans to create the Ark extension. This is a project rooted in China and highlights the renovation of a warehouse of an old cement factory in Shanghai.

The Ark is defined by its futuristic language and [curved metal structure](https://www.trendhunter.com/trends/skylab) that will be at the roof's level and meant to replicate the look of a floating ship, which is referenced in the project's namesake. Founder of MAD, Ma Yansong explains, "Industrial heritage is preserved and utilised not only because of the historical memories it carries, but more importantly because it gives the future a sense of history. So we don't need to celebrate and consolidate industrial aesthetics here, but rather focus on the spirit of the contemporary and the future."

Image Credit: MAD

## Trend Insights (Trend Hunter)

- Score: 0.9/10
- Popularity: 2% | Activity: 5% | Freshness: 19%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign)

## Key Themes

### What's Driving This Trend

- **Futuristic Architecture:** The Ark extension showcases a futuristic language and curved metal structure, representing a trend towards avant-garde architectural designs.
- **Industrial Heritage Preservation:** The renovation of the old cement factory in Shanghai reflects a trend of repurposing industrial sites to preserve historical memories and give the future a sense of history.
- **Contemporary and Future-focused Design:** The Ark extension prioritizes contemporary and future aesthetics, signaling a trend towards designs that embody the spirit of the modern world and beyond.

### Who This Affects Most

- **Architecture:** The Ark extension project offers disruptive innovation opportunities for architects to explore futuristic design concepts and push the boundaries of traditional architecture.
- **Urban Development:** The renovation of industrial sites like the old cement factory presents an opportunity for urban developers to revitalize and transform neglected areas into vibrant, contemporary spaces.
- **Heritage Preservation:** The preservation and utilization of industrial heritage in projects like the Ark extension create opportunities for industries involved in historical conservation and heritage tourism.

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