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# Conservation Area Monumental Townhomes
The DHaus Company Complete the Arches Row of Townhouses

By Amy Duong | Published 2023-03-20 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/the-arches
References: [dezeen](https://www.dezeen.com/2023/03/19/the-arches-brick-townhouses-dhaus-company/) & [thedhaus](https://www.thedhaus.com/)

![Conservation Area Monumental Townhomes](https://cdn.trendhunterstatic.com/thumbs/501/the-arches.jpeg)

Architecture studio The [DHaus Company](https://www.trendhunter.com/trends/gingerbread-house-1) has recently completed The Arches, which is a [row of townhouses](https://www.trendhunter.com/trends/goldsmith-mews) made with [brick-clad details](https://www.trendhunter.com/trends/brick-from-a-stone). It is located in a North London conservation area in place of what used to be a petrol station. The terrace's name is drawn from the monumental arches that create the facades of each three-level home which has been partially sunken.

This detail reoccures throughout so the studio decides to recreate a modern iteration. Design duo David Ben-Grunberg and Daniel Woolfson, who are the founders of the DHaus Company speak about the building, noting that "We undertook a study of local buildings in and around the local area. These buildings highlighted a strong mixture of rectangles and arches set within a brick canvas."

Image Credit: The DHaus Company

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 47% | Activity: 21% | Freshness: 14%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign)

## Key Themes

### Why This Trend Is Growing

- **Brick-clad Townhouses:** Opportunity for architecture firms to experiment with brick-clad townhouses, with a focus on creating unique and modern iterations of traditional architecture styles.
- **Sunken Homes:** Opportunity for real estate developers to explore the concept of partially sunken homes as a way to create unique and visually interesting residential properties.
- **Mixed Use Development:** Opportunity for property developers to combine residential and commercial spaces in conservation areas to meet the needs of modern lifestyles while preserving historical architecture.

### Industries Being Reshaped

- **Architecture:** Architecture firms can leverage the use of unique brick-clad townhouses to offer a fresh take on traditional styles, while incorporating modern design elements.
- **Real Estate:** Real estate developers can explore the concept of sunken homes to create unique and eye-catching residential properties that stand out in today's competitive market.
- **Property Development:** Property developers can take advantage of mixed-use development opportunities in conservation areas to create unique living and working spaces that meet the needs of modern lifestyles while preserving historical architecture.

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