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# DUI Dodgers
The AlcoHawk Is A Portable Blood-Alcohol Level Monitor

By Howard Wu | Published 2009-04-29 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/the-alcohawk-portable-blood-alcohol-level-monitor
References: [thinkgeek](http://www.thinkgeek.com/gadgets/car/837f/)

The AlcoHawk is an easy-to-use blood-alcohol level monitor that can be very useful after a night of drinks. If you or your driver are ever unsure about whether you’re over the legal limit for driving, a simple breath into the Alcohawk could potentially prevent an accident or driving violation ticket.

With an illuminated digital LED display, this 2-AA battery charged unit takes only seconds to provide your blood-alcohol concentration reading.

**Implications** - Modern consumers are looking for products are convenient as well as functional. Products that combine a practical element with efficiency are appealing to those on-the-go. In order to gain popularity, companies could develop more of their items with this multitasking element in mind.

## Trend Insights (Trend Hunter)

- Score: 1.7/10
- Popularity: 17% | Activity: 26% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### What Makes This Trend Stand Out

- **Convenient-functional Products:** Developing products with a practical element and efficiency to appeal to on-the-go consumers.
- **Multitasking Elements:** Incorporating multitasking features into products to gain popularity among modern consumers.
- **Portable Blood-alcohol Level Monitors:** Creating portable devices that provide quick and accurate blood-alcohol concentration readings for personal safety.

### Sectors Adopting This

- **Consumer Electronics:** Opportunity for consumer electronic companies to develop more convenient and functional products with multitasking features.
- **Automotive Safety:** Potential for automotive safety industry to incorporate portable blood-alcohol level monitors in vehicles for driver safety.
- **Personal Health and Safety:** Growing market for personal health and safety industry to provide portable blood-alcohol level monitors for personal use.

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