# Commemorative Sneaker Shops The '85 Shop by eBay Shares a Collection of Original Air Jordan 1s By Laura McQuarrie | Published 2023-04-05 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/the-85-shop References: [wrbl](https://www.wrbl.com/business/press-releases/cision/20230405SF62204/ebay-opens-the-85-shop-featuring-the-greatest-collection-of-original-air-jordan-1s-ever-assembled/) & [ebay](http://ebay.com/the85shop) The '85 Shop by [eBay](https://www.trendhunter.com/trends/canal-street-wear) is a new retail pop-up space in Chicago that honors the Air Jordan 1s as "the sneaker that started it all." This shop features the largest collection of original Air Jordan 1s ever assembled—not just a complete collection of original Air Jordan 1s in every colorway but also a never-before-released [Air Jordan 1](https://www.trendhunter.com/trends/cinnabar-colorway) sample. According to Garry Thaniel, Global GM of Sneakers at eBay, "The Air Jordan 1 changed the shoe game forever and ushered in the modern era of [sneaker culture](https://www.trendhunter.com/trends/drip). The '85 Shop gives the community the chance to celebrate one of the most iconic and enduring sneakers ever created, and even own a piece of history." This curated shop for sneakerheads was made possible with top sneaker sellers on eBay and a 10-day online auction will be held in April. ## Trend Insights (Trend Hunter) - Score: 6.9/10 - Popularity: 95% | Activity: 97% | Freshness: 15% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### Why This Trend Is Growing - **Sneakerhead Culture:** Creating curated shops and limited editions for sneaker enthusiasts presents a disruptive opportunity in the fashion industry. - **Pop-up Retail:** Increasing the number of pop-up retail spaces presents opportunities for brands and fashion retailers to showcase unique offerings to new audiences. - **Sneaker Reselling:** Offering limited-edition products through auctions or exclusive online sales enables resellers to thrive in the secondary market of collectable sneakers. ### Industries Being Reshaped - **Fashion Retail:** Creating a retail space that showcases limited-edition and curated offerings can generate new revenue streams for companies in the fashion industry. - **E-commerce:** Leveraging e-commerce platforms to offer unique and limited-edition products can attract new customer segments while generating incremental revenue from existing customers. - **Resale Market:** Developing a marketplace or platform that enables sneaker resellers to connect with their customers more effectively can drive growth in the secondary market of collectable sneakers. ## Related on Trend Hunter - [Aged Vintage High-Top Sneakers](https://www.trendhunter.com/trends/cinnabar-colorway.md) - [Monochromatic Smokey Hi-Cut Sneakers](https://www.trendhunter.com/trends/irregular-shadow.md) - [Sneaker-Inspired Art Exhibitions](https://www.trendhunter.com/trends/drip.md) - [Richly Green-Toned Sneakers](https://www.trendhunter.com/trends/jordan-retro-1-high.md) - [Taupe-Tinged Basketball Sneakers](https://www.trendhunter.com/trends/irregular-shadow-colorway.md) - [Story-Driven Sneaker Launches](https://www.trendhunter.com/trends/while-you-were-sleeping.md) - [Distressed Crackled Leather Sneakers](https://www.trendhunter.com/trends/black-toe-colorway.md) - [Gratitude-Giving Sneakers](https://www.trendhunter.com/trends/air-jordan-xi-retro.md) - [Urban Sneaker-Inspired Exhibits](https://www.trendhunter.com/trends/museum-of-graffiti1.md)