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# Coordinated Couple Pictorials
The 80s Purple Spring 2011 'She and Him' Shoot Shows a Stylish Duet

By Cammilyn Scott | Published 2011-05-06 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/the-80s-purple-spring-2011-she-and-him-pictorial
References: [80spurple](http://www.80spurple.com/pictorial/231/)

Have you ever seen a couple that look perfect together? Their outfits are [perfectly coordinated](https://www.trendhunter.com/trends/salty-mermaid) -- they are a fashion force to be reckoned with. The 80s Purple Spring 2011 'She and Him' pictorial photographed by Nomsg, with styling and makeup by Belle Nguyen, is the perfect example of a fashion duet.

The 'She and Him' pictorial features a couple lounging in heather grey sweaters, communicating in black and white stripes and ready for lunch in [bold incognito sunglasses](https://www.trendhunter.com/trends/alessandro-micheles). The are together but separate in [casual spring separates](https://www.trendhunter.com/trends/splendid-srping-2025), sometimes it’s about her soft dressing, her madly-in-love-with-checks, let-him-take-the-lead style. The clothing and couple connection makes for a perfect picture. View the entire 'She and Him' Spring 2011 pictorial at 80s Purple.

## Trend Insights (Trend Hunter)

- Score: 6.4/10
- Popularity: 92% | Activity: 91% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### What's Driving This Trend

- **Coordinated Couple Fashion:** Opportunity for fashion brands to offer coordinated clothing options for couples, providing a stylish and cohesive look.
- **Fashion Duet Photography:** Potential for photographers to specialize in capturing couples with perfectly coordinated outfits, creating visually appealing pictorials.
- **Casual Spring Separates:** Market for clothing brands to focus on casual spring separates that can be easily mixed and matched by couples for a coordinated yet relaxed style.

### Who This Affects Most

- **Fashion Retail:** Fashion retailers can leverage the trend of coordinated couple fashion by offering a dedicated section or collection for couples, showcasing matching or complementary outfits.
- **Photography Services:** Photography studios can target couples who want to capture their coordinated fashion sense by offering specialized couple photoshoots with a focus on fashion duets.
- **Apparel Manufacturing:** Apparel manufacturers can cater to the demand for casual spring separates that can be easily coordinated by couples, creating versatile wardrobe options.

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