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# Reflective Textile Sprays
The Life Paint Temporarily Renders Any Surface Glowing for Night Safety

By M | Published 2016-01-15 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/textile-spray
References: [uncrate](http://uncrate.com/stuff/life-paint/) & [volvocars](http://www.volvocars.com/uk/about/our-innovations/lifepaint)

The Life Paint aerosol textile spray is an innovative product that temporarily renders any surface reflective. This ideal for riding, running or doing virtually anything in the dark when having a reflective wearable is ideal in keeping the wearer safe.

Performing any activity during the nighttime requires added attention to being safely seen as a form of protection from on-coming vehicles or to even prevent getting lost. The Life Paint is a convenient product to have on-hand that turns virtually any object into a reflective surface. The illuminating silver paint is made from water-based materials so it can be easily be applied to shoes, coats, sweaters, hats or vests instantly. Because the paint is water-based it can be easily removed from the item simply by running it through the wash.

## Trend Insights (Trend Hunter)

- Score: 3.7/10
- Popularity: 59% | Activity: 43% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### What Makes This Trend Stand Out

- **Reflective Textile Sprays:** A growing trend for safety-conscious nighttime activities that has potential for utilization in outdoor sporting and fashion industries.
- **Temporary Reflective Coatings:** Reflective coatings are becoming more common as a safety feature on clothing, bicycles, helmets, and other outdoor athletic equipment.
- **Water-based Materials for Safety Paints:** Advances in water-based materials are driving innovations in the safety paint industry, making reflective clothing and equipment more affordable and accessible to a wider audience.

### Sectors Adopting This

- **Outdoor Sporting Goods:** Reflective sprays and coatings present a new opportunity for companies that deal in outdoor athletic equipment to differentiate themselves and cater to customers' safety needs.
- **Fashion Apparel:** The prospect of clothing items that can be made reflective as a safety feature has huge potential for new form factors and designs which could appeal to customers conscious of visibility in low-light conditions.
- **Automotive Safety:** Reflective coatings could also present a disruptive innovation in the automotive safety industry, where nighttime visibility is a critical concern and reflective coatings have traditionally been relegated to signs and road markings.

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