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# Hearty Brisket Breakfast Sandwiches
Einstein Bros. Now Offers a Big Texas Brisket Egg Sandwich

By Katherine Pendrill | Published 2021-02-18 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/texas-brisket-egg-sandwich
References: [fastfoodpost](https://www.fastfoodpost.com/einstein-bros-serves-up-new-texas-brisket-egg-sandwich/)

If you're looking for a breakfast sandwich that's guaranteed to hold you over until lunch, look no further than Einstein Bros.' new Texas Brisket Egg Sandwich.

Einstein Bros. has numerous [breakfast sandwich offerings](https://www.trendhunter.com/trends/breakfast-bagel-sandwich), but its new Texas Brisket Egg Sandwich may be its heartiest yet. The new sandwich is made with Einstein’s own brisket, which is slow-smoked for 10 to 12 hours, and lightly rubbed with a mix of classic Texas spices. The slow-smoked brisket is then paired with melty cheese, seasoned cage-free eggs, and creamy chipotle sauce. For an extra pop of flavor, the whole thing is served on a cheesy, fresh-baked jalapeño Bacon Gourmet Bagel.

The new Texas Brisket Egg Sandwich is now available nationwide at all [Einstein Bros. Bagels](https://www.trendhunter.com/trends/queso-sandwiches) locations.

Image Credit: Einstein Bros.

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 63% | Activity: 52% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Hearty Breakfast Sandwiches:** The market for breakfast sandwiches that can hold customers over until lunch time is expanding, creating opportunities for innovative sandwich combinations and ingredients.
- **Premium Meat Sandwiches:** As more customers seek high-quality ingredients in their fast-food meals, there is a growing demand for premium meat sandwiches made with slow-smoked and locally-sourced meats.
- **Novelty Bagel Offerings:** Bagels can serve as a fun and flavorful base for breakfast sandwiches, and there is potential for creating novelty bagel flavors and combinations to further entice customers.

### Industries Being Reshaped

- **Fast Food Chains:** Fast food chains can capitalize on the demand for hearty breakfast sandwiches by experimenting with new ingredients and creative flavors, such as slow-smoked meats and spicy bagels.
- **Local Delis:** Local delis can meet the growing demand for premium meat sandwiches by sourcing high-quality meats and incorporating unique flavor combinations to stand out in the market.
- **Bakery Cafés:** Bakery cafés can create new and unique bagel flavors to offer customers a variety of options beyond plain or everything, making them a destination for specialty breakfast sandwiches.

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