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# West African Seasoning Cubes
Terra Seasoning Cubes Unveiled Two New Flavors of its Iconic Cubes

By Colin Smith | Published 2023-10-23 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/terra-seasoning-cubes
References: [theindustry.ng](http://theindustry.ng/2023/04/14/terra-provides-range-of-choices-to-consumers/) & [clicktgi.net](https://www.clicktgi.net/companies/west-african-cubes/)

![West African Seasoning Cubes](https://cdn.trendhunterstatic.com/thumbs/517/terra-seasoning-cubes.jpeg)

Terra Seasoning Cube, a product of TGI Group, has recently launched a new variant of its seasoning cube, called Terra Jollof Cube. This is a complete Jollof seasoning cube that contains [key ingredients for making](https://www.trendhunter.com/trends/allrounder-seasonings) the popular Nigerian dish, such as onion, pepper, thyme, turmeric and garlic. The product is designed to meet the [specific taste needs of consumers](https://www.trendhunter.com/trends/seasoning-sachets) who love cooking or enjoying Jollof rice for its quintessential smoky bottom pot flavor and aroma.

The Terra Jollof Cube is available in two sizes: 4g and 10g. The 4g cube is sold in packs of 50 and 100 cubes, while the 10g cube is sold in packs of 25 and 50 cubes. The product is priced competitively and affordably, with the 4g pack of 50 cubes costing N100 and the 10g pack of 25 cubes costing N200. The product can be found in major markets, supermarkets, and online platforms across Nigeria, as well as specific supermarkets in North America.

Image Credit: Terra Seasoning Cube

## Trend Insights (Trend Hunter)

- Score: 3.9/10
- Popularity: 47% | Activity: 52% | Freshness: 18%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Jollof Seasoning Cubes:** The launch of Terra Jollof Cube introduces a new trend in the seasoning cube market, catering specifically to consumers who love the smoky bottom pot flavor of Jollof rice.
- **Affordable and Competitive Pricing:** Terra Seasoning Cubes taps into the trend of offering competitively priced seasoning cubes, making it accessible to a wide range of consumers.
- **Expansion to International Markets:** The availability of Terra Jollof Cube in specific North American supermarkets highlights the trend of Nigerian food products expanding into international markets.

### Who This Affects Most

- **Food Seasoning:** The launch of Terra Jollof Cube presents an opportunity for the food seasoning industry to tap into the growing demand for specialized seasoning cubes.
- **Grocery Retail:** The competitively priced Terra Seasoning Cubes create opportunities for grocery retailers to attract consumers looking for affordable and quality seasoning products.
- **Food Import/export:** The expansion of Terra Seasoning Cubes into international markets indicates potential growth opportunities for the food import/export industry, specifically Nigerian food products.

## Related on Trend Hunter

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