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# Vegan Probiotic-Cultured Cream Cheese
Terra Nut Cheese Launched Vegan Cream Cheese Made From Nuts

By Grace Mahas | Published 2020-05-21 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/terra-nut-cheese
References: [livekindly.co](https://www.livekindly.co/probiotic-cultured-cream-cheese/) & [terranutcheese.co.nz](https://www.terranutcheese.co.nz/?g)

As more consumers opt to avoid animal-based products in favor of plant-powered foods, [Terra Nut Cheese](https://www.trendhunter.com/trends/the-terra-kaffe-tk02), a New Zealand-based food brand, is setting itself apart with the launch of its new [vegan probiotic-cultured cream cheese](https://www.trendhunter.com/trends/daiya-dairyfree-cream-cheese). The new offering by Terra Nut Cheese was designed to be enjoyed on crackers, toasts, and more and offers a delicious option for those looking to reduce their consumption of animal products.

“I started making nut cheeses with my partner [Lark](https://www.trendhunter.com/trends/lark-health-companion-app) in 2017. As a vegan, I wanted to create healthier options for us. We were trying to follow a whole-food, plant-based diet, but couldn’t find wholesome and oil-free vegan alternatives that would be great on crackers, bagels as well as in dishes like creamy pasta or risotto,” company’s founder, Alexandra Verkholantseva stated.

Image Credit: Terra Nut Cheese

## Trend Insights (Trend Hunter)

- Score: 2.5/10
- Popularity: 28% | Activity: 38% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Plant-powered Foods:** The rise of plant-powered foods presents opportunities for innovative vegan alternatives in the dairy industry.
- **Vegan Probiotic-cultured Products:** The growing demand for vegan options in the market creates a space for disruptive innovations in probiotic-cultured products.
- **Reduction of Animal Product Consumption:** Consumer desire to reduce animal product consumption opens up avenues for creating delicious, plant-based alternatives in various food categories.

### Who This Affects Most

- **Dairy Industry:** The dairy industry can explore the development of innovative and delicious vegan alternatives to cater to the rising demand for plant-based options.
- **Plant-based Food Industry:** The plant-based food industry can capitalize on the increasing popularity of vegan options by introducing new and exciting probiotic-cultured products.
- **Dietary Alternatives Industry:** The dietary alternatives industry can tap into the market of consumers seeking to reduce their animal product consumption by offering tasty and wholesome vegan options for various dishes.

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