# House-Demolishing Monster Ads The Terminix Commercial Sheds Light on Horrific Termite Damage By Chalaine Mantha | Published 2011-03-23 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/terminix-commercial References: [adsoftheworld](http://adsoftheworld.com/media/tv/terminix_flying_monsters) & [vimeo](http://vimeo.com/21295583) The Terminix commercial, titled Flying Monsters, sheds light on a serious problem. Termites can be a pain in the butt, but it's difficult to understand how much damage they can do until they are compared to an enormous [flying monster](https://www.trendhunter.com/trends/scary-good-campaign) that can trash your house in an instant! The Terminix commercial warns people to get rid of and check for termites before it's too late! Terminix is the largest [pest-control company](https://www.trendhunter.com/trends/sniper-hotshot-multipurpose-insect-killer) based in the U.S. The creators of the commercial are the advertising agency [Publicis](https://www.trendhunter.com/trends/chocolate-like-nobodys-watching), and they did an amazing job -- the graphics and the monsters look absolutely terrifying! The flying beasts are like termites on steroids. Not only is the Terminix commercial graphically awesome, but it is also very informative. ## Trend Insights (Trend Hunter) - Score: 1.0/10 - Popularity: 20% | Activity: 1% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Commercials](https://www.trendhunter.com/commercials) ## Key Themes ### What Makes This Trend Stand Out - **Virtual Reality Advertising:** This trend presents an opportunity for advertisers to create more immersive and visually stunning commercials. - **Graphic Design Innovation:** There is an opportunity for graphic designers to push the boundaries and create more visually impactful advertisements. - **Awareness Marketing:** The Terminator commercial shows the power of raising awareness about a problem and offering a solution. ### Sectors Adopting This - **Pest Control:** This industry can leverage the concept of terrifying monsters to emphasize the importance of their services. - **Advertising:** The advertising industry can explore more visually arresting and informative commercials to capture consumers' attention. - **Graphic Design:** Graphic designers can leverage the creativity and innovation showcased in the Terminator commercial to push the boundaries of their craft. ## Related on Trend Hunter - [Fly-Attracting Seltzer Ads](https://www.trendhunter.com/trends/truly-hard-seltzer-ad.md) - [Edible Insect Lollipops](https://www.trendhunter.com/trends/pest-infested-pops.md) - [Influencer-Inspired Ads](https://www.trendhunter.com/trends/tomcat.md) - [Interactive Monster Collectibles](https://www.trendhunter.com/trends/smashers-horror-house.md) - [Comprehensive Insect Control Solutions](https://www.trendhunter.com/trends/zero-bugs.md) - [History-Centric Advertisements](https://www.trendhunter.com/trends/royal-ontario-museum.md) - [Nightmarish Mobile Campaigns](https://www.trendhunter.com/trends/cellphone-bill.md) - [Pest Control NFTs](https://www.trendhunter.com/trends/collection-of-nfts.md) - [Mesmerizing Home Improvements](https://www.trendhunter.com/trends/home-improvements.md)