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# Bullet Hole Tees
Terence Koh's Capsule T-Shirt Collection for Opening Ceremony

By Christina Butty | Published 2009-07-28 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/terence-koh-t-shirt-collection
References: [hypebeast](http://hypebeast.com/2009/07/terrence-koh-for-opening-ceremony-the-whole-family-pink-boy-bullet-hole-shirt/) & [openingceremony.us](http://www.openingceremony.us/)

Terence Koh has created a [capsule of tees](https://www.trendhunter.com/trends/capsule-tee) for retailer Opening Ceremony.

There are two different styles of Terence Koh tees. First is a shirt that features an [upside down photo](https://www.trendhunter.com/trends/serial-killer-shop) with a â€œbullet holeâ€ marking the center of an image of a head.

Terence Koh's second shirt features a series of white objects set against a white-sand backdrop, and commemorates Koh's third [solo show in Los Angeles](https://www.trendhunter.com/trends/tom-of-finland-foundation).

**Implications** - More and more couples are indulging in the idea that matching helps to strengthen their bond and allows them to declare their love to the world. Businesses should consider creating products that can be worn by both sexes, and are essentially unisex, so that couples can enjoy the same shared products.

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 50% | Activity: 69% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What's Driving This Trend

- **Matching Couples Products:** Create products that can be enjoyed and worn by both sexes, allowing couples to share and strengthen their bond.
- **Unisex Fashion:** Develop unisex products that appeal to a wide range of consumers, promoting inclusivity and versatility.
- **Upside Down Imagery:** Explore the use of upside-down imagery as a disruptive design element that grabs attention and adds intrigue.

### Who This Affects Most

- **Fashion Retail:** Fashion retailers should consider offering matching couples products and unisex fashion options to tap into this growing consumer trend.
- **Art and Design:** Artists and designers can experiment with upside-down imagery to create visually striking and thought-provoking pieces.
- **Photography:** Photographers can explore the use of upside-down imagery to create unique and impactful compositions.

## Related on Trend Hunter

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- [Animal-Themed Streetwear Styles](https://www.trendhunter.com/trends/cactus-plant-flea-market-1.md)
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- [Film-Inspired Graphic Streetwear](https://www.trendhunter.com/trends/one-on-one-collection.md)
- [Playful Cartoon Apparel](https://www.trendhunter.com/trends/kenny-scharf-and-axel.md)
- [Artistic Apparel Illustrations](https://www.trendhunter.com/trends/uniqlo-and-kenshi-yonezu.md)
- [Cult Film-Inspired Graphic Tees](https://www.trendhunter.com/trends/capsule-tee.md)