# Wrestler-Shaped Tequila Bottles Mucha Liga's Packaging Resembles the Head of a Masked Luchador By Laura McQuarrie | Published 2017-02-25 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/tequila-bottles References: [psfk](http://www.psfk.com/2017/02/tequila-bottles-luchadores.html) & [muchaliga.mx](http://muchaliga.com.mx/home/) Masked luchadors are commonly included as motifs on [tequila bottles](https://www.trendhunter.com/trends/tequila-collection), but Mucha Liga Tequila takes this concept to new heights with its packaging. Rather than just simply featuring the image of a wrestler on its bottles, the brand uses a faceted form of a masked head for the entire shape of its vessels. As well as there being [masks of different colors](https://www.trendhunter.com/trends/undomesticate-campaign) on each of the bottles, the hues of the different liquids added create distinct color schemes. These distinctive colorways represent the [three types of premium tequila](https://www.trendhunter.com/trends/handpicked-agave) products on offer from the brand: the fiery Canibal, yellow Invicto "the fearless," as well as blue Bravo "the fresh," which is said to provide "the real punch of the real tequila." ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 53% | Activity: 56% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: South America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Luchador Packaging:** Incorporate unique packaging designs inspired by cultural motifs for branding opportunities. - **Distinctive Colorway Branding:** Differentiate your products with unique color schemes that represent different variations or flavors. - **Faceted Bottle Design:** Experiment with unconventional bottle shapes that align with your brand identity for increased consumer appeal. ### Industries Being Reshaped - **Alcoholic Beverages:** Innovations in packaging designs can enhance the overall consumer experience and branding efforts in the alcoholic beverage industry. - **Cultural Tourism:** Tourism industries can capitalize on cultural motifs to create unique souvenirs or themed experiences for visitors to enjoy. - **Graphic Design:** Designers can experiment with unique shapes and color schemes to create eye-catching product packaging that stands out on shelves. ## Related on Trend Hunter - [Artisinal Tequila Bottles](https://www.trendhunter.com/trends/artisinal-tequila-bottles.md) - [Sophisticated Tequila Packaging Designs](https://www.trendhunter.com/trends/el-mayor-tequila.md) - [Party-Goer Tequila Packaging](https://www.trendhunter.com/trends/olmeca-tequila.md) - [Sculptural Tequila Bottle Designs](https://www.trendhunter.com/trends/msica-tequila.md) - [Luxurious Mexican Tequila Bottles](https://www.trendhunter.com/trends/tequila-don-julio-70.md) - [Exceptional Tequila Packaging Designs](https://www.trendhunter.com/trends/bottle-and-packaging-redesign.md) - [Hand-Painted Tequila Bottles](https://www.trendhunter.com/trends/maestro-dobel-atelier-trajineras-edition.md) - [Beautifully Packaged Tequila Brands](https://www.trendhunter.com/trends/laelia-tequila.md) - [Artist-Designed Tequila Bottles](https://www.trendhunter.com/trends/essential-artist-series.md)