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# Computer Company Logo Drawers
The Template Ruler Shows How Easily the Apple Logo is Reproduced

By M | Published 2013-07-05 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/template-ruler
References: [studio-homunculus](http://studio-homunculus.com/portfolio/template-ruler/)

The [Apple](https://www.trendhunter.com/trends/apple-crayon-pro) computer logo Template Ruler by Joong Han Lee’s Studio Homunculus takes design inspiration from children’s shape rulers that help kids accurately draw different kinds of shapes. This Apple Template Ruler was created to physically illustrate how easy it is for businesses, companies and people to reproduce the iconic Apple logo.

Made from [precision-cut green acrylic sheets](https://www.trendhunter.com/trends/shinwa), this Template Ruler solely features a traceable Apple logo at several different size increments. Seamlessly identical to the real Apple logo, users of this ruler can simply take a pen or a pencil, trace the inside of the different-sized Apple logos onto multiple surfaces and turn anything into an iProduct. The purpose of Studio Homunculus’ Template Ruler is to show that the many copyright and legal battles related to the Apple’s packaging are evidently related to the company’s [simplistic logo design](https://www.trendhunter.com/trends/good-enough-logos).

## Trend Insights (Trend Hunter)

- Score: 2.4/10
- Popularity: 47% | Activity: 16% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Computers](https://www.trendhunter.com/computers)

## Key Themes

### Key Themes Behind This Trend

- **Logo Reproduction:** The trend of tools that make it easier to reproduce iconic logos.
- **Simplified Design:** The trend of companies simplifying their logos to avoid legal battles.
- **Ruler Innovation:** The trend of creating innovative rulers to aid in design and precision.

### Where This Applies

- **Graphic Design:** Tools like the Apple Template Ruler could disrupt the graphic design industry by making it easier to reproduce iconic logos.
- **Advertising:** Simpler logo designs could disrupt the advertising industry by allowing companies to avoid legal battles over trademark infringement.
- **Office Supplies:** Innovative rulers like the Apple Template Ruler could disrupt the office supplies industry by providing designers with precise and creative tools.

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