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# Airy Fragile Frocks
The Temperley London Winter 2012 Collection Features Sheer Chiffon Couture

By Deborah Kim | Published 2011-08-20 | Luxury
Source: Trend Hunter, https://www.trendhunter.com/trends/temperley-london-winter-2012
References: [vogue.it](http://www.vogue.it/en/shows/show/fw-11-12-ready-to-wear/temperley-london) & [temperleylondon](http://www.temperleylondon.com)

The Temperley London Winter 2012 is the design house's ready-to-wear collection for the upcoming fall and winter season. The collection has a wide range of styles and directions, but perhaps the most eye-catching are the oh-so dramatic [sheer dresses](https://www.trendhunter.com/trends/frankies-bikinis-keepsakes-collection). Modern fashion is seeing a shift into a softer and [romantic design aesthetic](https://www.trendhunter.com/trends/kallmeyer-resort-2026-collection) which includes more chiffon and light airy fabrics. After the badass trend gained momentum, fashion is once again idealizing romanticism.

The ready-to-wear clothing of the Temperley London Winter 2012 collection certainly manages to make a statement, in spite of it staying with a [basic color palette](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit). By manipulating the use of various fabric thickness and the female body, this Temperley London collection showcases a simplistic sheathed silhouette in a truly stunning way.

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 51% | Activity: 68% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Luxury Fashion](https://www.trendhunter.com/luxuryfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Soft Romantic Design Aesthetic:** There is a disruptive innovation opportunity in incorporating more chiffon and light airy fabrics in fashion to cater to the trend towards soft romantic design aesthetics.
- **Sheer Dresses:** The popularity of sheer dresses in the Temperley London Winter 2012 collection indicates a disruptive innovation opportunity to explore the use of transparent fabrics in fashion.
- **Statement-making Ready-to-wear:** Creating ready-to-wear clothing that makes a strong statement, like the Temperley London Winter 2012 collection, presents a disruptive innovation opportunity in the fashion industry.

### Sectors Adopting This

- **Fashion:** The trends observed in the Temperley London Winter 2012 collection present a disruptive innovation opportunity for the fashion industry.
- **Textiles:** The use of chiffon and light airy fabrics in the trendy fashion aesthetic highlighted in the article creates a disruptive innovation opportunity in the textiles industry.
- **Retail:** The statement-making nature of the ready-to-wear clothing in the Temperley London Winter 2012 collection suggests a disruptive innovation opportunity for the retail industry to offer bold and unique clothing options.

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