# Religious Blue Jean Displays The Tempel of Denim by Wink Steals the Spotlight at Bread and Butter By Jana Pijak | Published 2012-07-18 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/tempel-of-denim-by-wink References: [frameweb](http://www.frameweb.com/news/tempel-of-denim-by-wink-at-bread-butter) & [breadandbutter](http://www.breadandbutter.com/summer2012-therock/home/) Gracing Berlin's Bread and Butter tradeshow, the Tempel of Denim by Wink is a [blue jean display](https://www.trendhunter.com/trends/blue-tab) created from 1000 dip-dyed t-shirts. An homage to denim, Dutch design firm Wink's dynamic monument celebrates the timeless textile. Taking inspiration from the concept of world religions, this [bold fashion display](https://www.trendhunter.com/trends/centennial-exhibition) aims to unite a multitude of denim brands showcased at the German trade show. Recreating a religious space, the Wink architecture team raised a 2000 square meter tent with a centrally built runway set up to resemble a last supper table. Vistors were seated at the large table that included place settings while models showcased [denim looks](https://www.trendhunter.com/trends/bold-denim-collections-levis-and-adsb-andersson-bell-join-forces-to-reimagi) accessorized to symbolize various world religions. From its awe-inspiring design to its controversial concept, the Tempel of Denim by Wink takes fashion to new heights. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 45% | Activity: 29% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### What's Driving This Trend - **Denim Fashion Displays:** Creating elaborate fashion displays using denim materials provides an opportunity for brands to showcase creativity and attract attention. - **Religious-themed Fashion Shows:** Incorporating religious symbolism and themes into fashion shows allows brands to tap into cultural conversations and make a bold statement. - **Large-scale Architectural Installations:** Building large-scale architectural installations in trade shows or events creates a memorable experience for attendees and offers a disruptive way to showcase products. ### Who This Affects Most - **Fashion:** The fashion industry can leverage denim displays and religious-themed fashion shows to spark interest and stand out in a competitive market. - **Event Planning:** Event planning companies can explore large-scale architectural installations to elevate the experience of trade shows and corporate events. - **Retail Design:** The retail design industry can draw inspiration from the Tempel of Denim by Wink to create immersive and visually stunning store displays. ## Related on Trend Hunter - [Denim-Adorned Furniture Lines](https://www.trendhunter.com/trends/denim-furniture1.md) - [Denim-Wrapped Private Planes](https://www.trendhunter.com/trends/gstar-raw1.md) - [Contemporary Fashion Retrospectives](https://www.trendhunter.com/trends/balenciaga-by-demna.md) - [Historical Fashion Experiences](https://www.trendhunter.com/trends/number-that-changed-everything.md) - [Innovative Textile Exhibitions](https://www.trendhunter.com/trends/textile-production.md) - [Tailored Retail Experiences](https://www.trendhunter.com/trends/nextgen-indigo.md) - [Immersive Fashion Exhibitions](https://www.trendhunter.com/trends/centennial-exhibition.md) - [Denim-Covered Furniture Capsules](https://www.trendhunter.com/trends/harry-nuriev.md) - [Disruptive Fashion Art Galleries](https://www.trendhunter.com/trends/dirty-looks.md)