# Remedy-Based Bottled Teas Wise Mouth's Teas from Health Draw Inspiration from Chinese Medicine By Laura McQuarrie | Published 2017-07-26 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/teas-for-health References: [bevnet](https://www.bevnet.com/news/2017/video-early-stage-intros-2017-summer-fancy-food-show) & [wise-mouth](http://www.wise-mouth.com/teas/) For the creation of is [bottled tea beverages](https://www.trendhunter.com/trends/kace), 'Wise Mouth' is a brand that looks to the past for inspiration. Specifically, the brand pulls wisdom from ancient Chinese medicine to craft revitalizing drinks like [Long Life](https://www.trendhunter.com/trends/long-john-silvers-and-franks-redhot-buffalo) Ginger Pu-Erh Tea and Chrysanthemum Romance Tea. True to tradition, the beverages are made with simple ingredients. In the case of the [calming, yet energizing](https://www.trendhunter.com/trends/stress-ease-teas), Cranberry Jasmine Green Tea, the product is made with water, tart cranberries, dried jujube, dried green jasmine tea leaves, dried goji berries and crystallized brown sugar as a sweetener. As well as taking inspiration from medicinal Chinese remedies, each beverages is attached to a story that tells more about Wise Mouth owner and founder Lei Nichols, who learned about Chinese tea from her parents and grandparents. ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 54% | Activity: 30% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **Remedy-based Beverages:** Opportunity for companies to create health drinks based on traditional medicine ingredients. - **Storytelling Branding:** Opportunity for brands to attach a story to their products, adding a personal touch. - **Simple Ingredient Products:** Opportunity for companies to embrace simplicity and create products with minimal ingredients. ### Who This Affects Most - **Tea Industry:** The tea industry can capitalize on the trend and offer new products based on traditional medicinal ingredients. - **Health Food Industry:** Health food industry can create new product lines based on traditional medicinal ingredients for health-conscious consumers. - **Beverage Industry:** The beverage industry has the opportunity to bring new products to market by highlighting simple ingredients and remedies derived from ancient Chinese medicine. ## Related on Trend Hunter - [Functionally-Focused Teas](https://www.trendhunter.com/trends/real-good-tea.md) - [Health-Conscious Iced Teas](https://www.trendhunter.com/trends/hrbvor-1.md) - [Sparkling Prebiotic Teas](https://www.trendhunter.com/trends/prebiotic-tea.md) - [Sustainably Sourced Herbal Teas](https://www.trendhunter.com/trends/traditional-medicinals.md) - [Cultural Tea-Inspired Health Pots](https://www.trendhunter.com/trends/origin-health-pot.md) - [Cigarette-Style Tea Boxes](https://www.trendhunter.com/trends/und.md) - [Earth-Sourced Drink Mix Supplements](https://www.trendhunter.com/trends/feel-goods.md) - [Edible Tea Innovations](https://www.trendhunter.com/trends/edible-tea.md) - [Vitamin-Rich Iced Teas](https://www.trendhunter.com/trends/venice-beach-beverage.md)