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# Sheertastic Fashion
The Teamo S/S 2010 Collection Consist of Strappy, Gauzy Garments

By Meghan Young | Published 2009-12-15 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/teamo-ss-2010
References: [stylebubble](http://www.stylebubble.co.uk/style_bubble/2009/12/sheer-sickness.html?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:) & [diariodefiestas.blogspot](http://diariodefiestas.blogspot.com/)

Have you heard? Sheer is in and the TEAMO S/S 2010 collection is offering you yet another way to wear the [sheerest of slips and garments](https://www.trendhunter.com/trends/zhilyova). Don’t be afraid, however, if you don’t share Lady Gaga’s penchant for such lack of clothing, you can easily make these great pieces work for you.

Although at first glance the TEAMO [S/S 2010 line](https://www.trendhunter.com/trends/shein-layering-lines) may seem like it consists of only one garment, you’ll easily forget that momentary lapse when you look beyond all the blackness and sheerness. Just take a look at the gallery and enjoy.

## Trend Insights (Trend Hunter)

- Score: 2.3/10
- Popularity: 41% | Activity: 19% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Sheer Revolution:** The rise of sheer fashion presents a disruptive innovation opportunity in the fashion industry to experiment with new materials, textures and designs
- **Modest Sheer:** The balance between modesty and sheer fabrics can offer an innovative opportunity for fashion brands to cater to a wider range of customers
- **Sheer Tech:** With the rise of e-commerce and virtual experiences, the development of innovative technologies to showcase sheer clothing online can be a game-changer

### Sectors Adopting This

- **Fashion Retail:** Fashion retailers can leverage the sheer revolution trend to create unique selling propositions by introducing exclusive sheer fashion collections
- **Fashion Manufacturing:** Manufacturing companies can invest in research and development of innovative sheer fabrics and trims to offer high-quality and sustainable sheer fashion
- **Technology and E-commerce:** The development of virtual shopping tools such as augmented reality can provide an innovative shopping experience for customers buying sheer clothing online

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