# Messenger SaaS Startups In Private Beta, Maqpie Offers a Full-Featured Team Messenger for Web Apps By Alyson Wyers | Published 2017-02-01 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/team-messenger References: [betalist](https://betalist.com/startups/maqpie) & [maqpie](https://maqpie.com/) This modern team messenger comes from a new SaaS (software as a service) startup. Founded by Andrew Orsich, Maqpie helps you "bring the power of [team chat](https://www.trendhunter.com/trends/chat-platforms) to your users" in order improve customer retention and increase growth. A full-featured team messenger -- that enables [private messaging](https://www.trendhunter.com/trends/yapsdotchat), group chats, emojis, file sharing and history you can search -- increases the value of web apps as well. The messaging solution requires [no programming or development resources](https://www.trendhunter.com/trends/api-testing) so you can add it to your app quickly and customize it. Maqpie allows your users to communicate within your app so they don't have to switch applications, increasing retention. The fast and scalable plugin has a variety of features, including quick and easy integration, advanced analytics and trusted security. ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 26% | Activity: 35% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) ## Key Themes ### Why This Trend Is Growing - **Messenger Saas Startups:** SaaS startups are focusing on creating innovative team messenger solutions to improve customer retention and growth. - **Full-featured Team Messenger:** The demand for full-featured team messengers that enable private messaging, group chats, emojis, file sharing, and searchable history is increasing. - **Quick and Easy Integration:** Integration of team messenger solutions that require no programming or development resources is becoming a disruptive innovation opportunity. ### Industries Being Reshaped - **Saas:** The SaaS industry is benefiting from the rise of messenger solutions that enhance customer retention and growth. - **Web Apps:** Web app developers are incorporating full-featured team messengers to increase the value of their applications. - **Communication Tools:** The communication tools industry is evolving as the demand for quick and easy integration solutions with advanced analytics and security features is growing. ## Related on Trend Hunter - [AI Instant Messaging Solutions](https://www.trendhunter.com/trends/instant-messaigng-solution.md) - [Unified Customer Messages](https://www.trendhunter.com/trends/customer-messages.md) - [Maker-Focused Communication Platforms](https://www.trendhunter.com/trends/wallow.md) - [AI-Driven Messaging Platforms](https://www.trendhunter.com/trends/aidriven-messaging-platform.md) - [Startup Task Management Platforms](https://www.trendhunter.com/trends/taskpal.md) - [Emotion-Driven Messaging Platforms](https://www.trendhunter.com/trends/emochat.md) - [Mental Health Messaging Apps](https://www.trendhunter.com/trends/koala-messenger.md) - [Screen-Recording Messaging Platforms](https://www.trendhunter.com/trends/video-messaging-platform.md) - [Workplace Chat-Optimizing Apps](https://www.trendhunter.com/trends/superhuman-teams.md)