# Mug Submarines The Tea Sub by Ototo Livens Up Your Grandma's Tea Time By Shelby Lee Walsh | Published 2010-01-27 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/tea-sub References: [notcot.org](http://www.notcot.org/post/27920/) & [noquedanblogs](http://noquedanblogs.com/diseno/tea-sub/) The Tea Sub is for that avid [Beatles](https://www.trendhunter.com/trends/the-beatles-x-crocs-classic-clog) fan in your life that happens to also enjoy a spot of tea. Designed by [Ototo](https://www.trendhunter.com/trends/magic-mushroom-funnel), this yellow submarine submerges into the boiling hot water in your mug and then magically transforms it into the tea of your dreams. All you have to do it fill it with your [favorite tea leaves](https://www.trendhunter.com/trends/smart-tea-infuser). As a tea-drinker myself, I appreciate that Ototo is trying to make tea time more playful and fun with the creation of the Tea Sub. I'm sure the Beatles would approve. ## Trend Insights (Trend Hunter) - Score: 4.7/10 - Popularity: 63% | Activity: 70% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Novelty Kitchen Gadgets:** The Tea Sub indicates an opportunity for the growth of novelty kitchen gadgets - **Interactive Tableware:** The Tea Sub could spark the growth of interactive tableware as it brings fun to tea drinking experience - **Functional Design:** The Tea Sub highlights the demand for functional design in kitchen accessories ### Sectors Adopting This - **Kitchenware:** The Tea Sub could disrupt the traditional tea making accessories in the kitchenware industry with its playful design - **Home Decor:** The Tea Sub could encourage the growth of home decor products that are also functional, as seen by how it livens up tea time - **Gifts and Novelties:** The Tea Sub presents an opportunity in the gifts and novelties industry, particularly for Beatle fans who are also tea drinkers ## Related on Trend Hunter - [Grim Reaper Tea Infusers](https://www.trendhunter.com/trends/grim-reaper.md) - [Surrealist-Inspired Tea Pots](https://www.trendhunter.com/trends/tea-for-two-collection.md) - [Grim Reaper Tea Infusers](https://www.trendhunter.com/trends/grim-reaper-tea.md) - [Automated Extraction Teapots](https://www.trendhunter.com/trends/reedesigned-teapot.md) - [Contemporary Tea Maker Concepts](https://www.trendhunter.com/trends/u-soo.md) - [Relaxing Countertop Tea Brewers](https://www.trendhunter.com/trends/smart-tea-maker.md) - [Effortless Tea Brewing Cups](https://www.trendhunter.com/trends/cuptone-teacup.md) - [Docked Ship-Inspired Tea Houses](https://www.trendhunter.com/trends/billy-otea.md) - [Mindful Tea-Making Appliances](https://www.trendhunter.com/trends/tea-maker-concept.md)