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# Rustic Tea Cocktails
Amber Brew's Product Branding Boasts Vintage and Artisanal Elements

By Jana Pijak | Published 2015-04-30 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/tea-cocktail
References: [packagingserved](http://www.packagingserved.com/gallery/Amber-Brew-Tea-Cocktails/23338041)

Amber's Brew is a beverage manufacturer that specializes in organic and artisanal tea cocktails. The brand's bottled product boasts a delicious taste and is a healthy alternative to the traditional alcoholic treat.

In addition to their natural ingredients and [elegant bottle designs](https://www.trendhunter.com/trends/artisanal-pour-bottles), these tea cocktails from Amber's Brew are also packaged in a rustic wood box that is accented with a leather handle. The elegant and handmade containers comes complete with two bottles and boasts engraved Amber's Brew signage and a product of Denmark insignia.

The packaging also features a collector's authenticity certificate that feature a maker's date and a custom signature. Thanks to their artisanal branding, these elegant tea cocktail kits will appeal to fine liquor connoisseurs and collector's of [unique alcoholic beverages](https://www.trendhunter.com/trends/natural-alcoholic-beverages).

## Trend Insights (Trend Hunter)

- Score: 3.0/10
- Popularity: 43% | Activity: 40% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Key Themes Behind This Trend

- **Organic Tea Cocktails:** The rise of organic tea cocktails presents an opportunity for beverage manufacturers to tap into the growing demand for healthy and natural alcoholic alternatives.
- **Artisanal Beverage Branding:** The artisanal branding of tea cocktails opens up possibilities for creative packaging and unique bottle designs to attract connoisseurs and collectors.
- **Rustic Packaging Aesthetics:** The trend of rustic packaging aesthetics creates a disruptive innovation opportunity for beverage brands to stand out and appeal to consumers seeking authentic and handcrafted experiences.

### Where This Applies

- **Beverage Manufacturing:** Beverage manufacturers can leverage the trend of organic tea cocktails to expand their product offerings and meet the demand for healthier alcoholic options.
- **Packaging Design:** The artisanal branding and rustic packaging aesthetics of tea cocktails create opportunities for packaging design companies to create unique and eye-catching designs.
- **Alcoholic Beverage Retail:** The rise of tea cocktails presents a disruptive innovation opportunity for retailers to cater to the growing consumer interest in unique and artisanal alcoholic beverages.

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