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# Break-Apart Tea Boxes
This Tea Box Design is Segmented by the Days of the Week

By Laura McQuarrie | Published 2018-06-25 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/tea-box-design
References: [packagingoftheworld](https://www.packagingoftheworld.com/2018/06/orange-pu-erh-tea.html) & [behance.net](https://www.behance.net/gallery/64408113/Orange-Pu-erh-Tea)

The popularity of [orange pu-erh tea](https://www.trendhunter.com/trends/veryvery-good-tea) in China inspired the creation of a standout tea box design with an interactive component. The tea box boasts a long form that is organized into [seven standalone packages](https://www.trendhunter.com/trends/essentials-platter-design), each of which represents a different day of the week. To get at each individual box, the compartments must be torn apart from one another.

The break-apart tea box design makes it easy for a single box to be enjoyed at a time, with each design's color scheme representing the changing hues of the tea.

As the box design requires a breaking motion, the product is said to give the hands a break during work and at the same time provide relief.

## Trend Insights (Trend Hunter)

- Score: 5.6/10
- Popularity: 81% | Activity: 78% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Key Themes Behind This Trend

- **Segmented Packaging:** The break-apart tea box design showcases the trend of segmented packaging, allowing individual boxes to be enjoyed one at a time.
- **Interactive Packaging:** The interactive component of the tea box design reflects the trend of interactive packaging, enhancing consumer engagement and experience.
- **Personalized Consumption:** The tea box design encourages personalized consumption by representing different days of the week, catering to individual preferences and routines.

### Where This Applies

- **Tea Packaging:** The break-apart tea box design presents an innovation opportunity for the tea packaging industry to enhance product presentation and user experience.
- **Consumer Goods:** The trend of segmented and interactive packaging can be applied to various consumer goods industries, offering disruptive innovation opportunities for brands and products.
- **Workplace Wellness:** The tea box design, which provides relief and a break during work, highlights an opportunity for the workplace wellness industry to incorporate relaxation and mindfulness practices into daily routines and products.

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- [Playful Coffee Packaging](https://www.trendhunter.com/trends/sunday-coffee-project.md)
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- [Customizable Tea Subscription Plans](https://www.trendhunter.com/trends/customizable-tea-subscription.md)
