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# Surprising Cinematic Stats
TDYLF Explores the Numbers Behind the Business of Movies

By Susan Keefe | Published 2011-11-09 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/tdylf
References: [holykaw.alltop](http://holykaw.alltop.com/snapshot-of-the-movie-biz-infographic) & [tdylf](http://tdylf.com/2011/11/01/the-movie-business-facts-and-figures/)

This slightly disturbing and enlightening infographic, brought to you by the good people at TDYLF, explores some fun and some not-so-fun facts and figures about the entertainment industry.

There is nothing quite like a [trip to the movies](https://www.trendhunter.com/trends/intrepid-x-tiff) to make you feel like you've been robbed blind, between the high price of tickets and the [ridiculous markup on popcorn](https://www.trendhunter.com/trends/popcorn-coffin) (an astonishing 1275%), you're lucky if you get out of the cinema with one remaining fiver safely in your pocket. In spite of the ridiculous price of concessions and the sky-high [price of admission](https://www.trendhunter.com/trends/room-package), 72% of Americans go to the pictures at least once a year. Adults over 21 years of age are twice as likely to frequent the cinema than hit up a bar or club.

Showing no signs of slowing down, the success of the movie industry demonstrates that humans will stop at nothing to trod across a sticky floor and settle into a half-broken chair to a watch a film in the dark with a room full of strangers. This TDYLF may illustrate the ridiculousness of the cinema, but that won't stop me from buying my monthly ticket.

## Trend Insights (Trend Hunter)

- Score: 0.5/10
- Popularity: 5% | Activity: 1% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture)

## Key Themes

### Key Themes Behind This Trend

- **Ridiculously Priced Concessions:** Opportunity for disruptive innovation in the food and beverage industry to offer more affordable and unique cinema treats.
- **Increasing Cinema Attendance:** Opportunity for disruptive innovation in the entertainment industry to create new experiences and engage audiences to increase cinema attendance.
- **Competition with Bars and Clubs:** Opportunity for disruptive innovation in the nightlife industry to attract adults over 21 years of age to alternative entertainment options.

### Where This Applies

- **Food and Beverage:** Opportunity for the food and beverage industry to reimagine cinema concessions and pricing strategies to enhance the movie-watching experience.
- **Entertainment:** Opportunity for the entertainment industry to leverage technology and immersive experiences to captivate and retain moviegoers.
- **Nightlife:** Opportunity for the nightlife industry to create unique entertainment venues and experiences to compete with the popularity of cinema among adults.

## Related on Trend Hunter

- [Cinematic Discovery Platforms](https://www.trendhunter.com/trends/whats-after-the-movie.md)
- [Cinema-Inspired Chocolates](https://www.trendhunter.com/trends/a24-movie-chocolate.md)
- [Cinematic Exploration Tools](https://www.trendhunter.com/trends/cinema-roadmap.md)
- [Popcorn-Focused Cinema Campaigns](https://www.trendhunter.com/trends/bring-your-own-buckets.md)
- [Theater Collectible Popcorn Buckets](https://www.trendhunter.com/trends/galactus-popcorn.md)
- [Real-Time Movie Screening Alerts](https://www.trendhunter.com/trends/cinefind.md)
- [Magic Trick Popcorn Buckets](https://www.trendhunter.com/trends/cinemark-popcorn-bucket.md)
- [Movie-Themed Art NFTs](https://www.trendhunter.com/trends/cheeky-kyser.md)
- [Spicy Cinema Snack Menus](https://www.trendhunter.com/trends/amc-theatres-summer-of-spice.md)
