# Coffee Cup-Inspired Smartphone Covers Connect Design Releases the ‘Taylor Mug' iPhone By Jordy E | Published 2012-03-13 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/taylor-mug-iphone-case References: [gizmodo](http://gizmodo.com/5892617/iphone-mug-case-lets-you-reach-for-a-half) & [connectdesign.co.kr](http://connectdesign.co.kr/front/php/product.php?product_no=291&main_cate_no=1&display_group=2) The Connect Design team has released its ‘Taylor Mug’ iPhone case, a rubbery digital jacket shaped like a coffee cup. While countless iPhone case developers have reworked the technology-oriented contraptions, Connect Design has set its brand apart from the rest by capitalizing on a morning ritual dear to millions around the globe. According to Connect Design, the Taylor Mug iPhone case is just as functional as it is endearing. The [easy-to-use handle](https://www.trendhunter.com/trends/pinch-hold) makes [iPhones](https://www.trendhunter.com/trends/classic-c1) easier for users to carry and can moreover be used as a space for headphones which often go hand-in-hand with the iPhone. On the downside, the Taylor Mug iPhone case is quite thick, making the cellular device less portable. In any case, the product has put a unique and unrivaled twist on the [iPhone case market](https://www.trendhunter.com/trends/iphone-17-cases). ## Trend Insights (Trend Hunter) - Score: 6.2/10 - Popularity: 80% | Activity: 99% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### What Makes This Trend Stand Out - **Coffee Cup-inspired Smartphone Covers:** Opportunity for disruptive innovation in the smartphone case market by incorporating everyday objects into design. ### Sectors Adopting This - **Technology Accessories:** Opportunity for disruptive innovation in the technology accessory industry by creating unique and functional smartphone cases. - **Consumer Electronics:** Chance for disruptive innovation in the consumer electronics industry by introducing creative and playful smartphone case designs. - **Coffee and Beverage:** Opportunity for disruptive innovation in the coffee and beverage industry by collaborating with smartphone case manufacturers to create branded merchandise. ## Related on Trend Hunter - [Fashionable Inflated Phone Cases](https://www.trendhunter.com/trends/air-case-2.md) - [Retro Computer-Inspired Phone Cases](https://www.trendhunter.com/trends/classic-c1.md) - [Smartphone Case Pin Charms](https://www.trendhunter.com/trends/customizable-smartphone-cases.md) - [Origami-Inspired Magsafe Grips](https://www.trendhunter.com/trends/marcy-arimoto.md) - [Playful Custom Tech Designs](https://www.trendhunter.com/trends/charm-phone-case.md) - [Retro Tech-Inspired Phone Cases](https://www.trendhunter.com/trends/c1-magfit.md) - [Functional Protective Phone Cases](https://www.trendhunter.com/trends/iphone-17-cases.md) - [Branded Technology Smartphone Cases](https://www.trendhunter.com/trends/nothing-x-casetify-collection.md) - [Knitted Phone Pockets](https://www.trendhunter.com/trends/iphone-pocket.md)