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# Tattoo-Protecting Sunscreens
CannaSmack Ink Guard SPF 30 is Powered by Cannabis Sativa Seed Oil

By Kalin Ned | Published 2021-06-15 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/tattooprotecting-sunscreen
References: [cannasmack](https://cannasmack.com/product/ink-guard-tattoo-fade-shield/?ref=popsugar.com)

If you have art on your body and you are looking for a product that will protect your skin, as well as your ink, during the summer—you should take a look at this tattoo-protecting sunscreen. Offered by CannaSmack, the [Ink](https://www.trendhunter.com/trends/krink-x-barossa-ink-limited-edition-shiraz) Guard [SPF 30](https://www.trendhunter.com/trends/rosemary-basil) is enriched with premium Cannabis Sativa (Hemp) Seed Oil, making the product multi-functional. The product is "specifically formulated to help minimize color fading when tattoos are exposed to the sun." This is especially important since photodegradation happens naturally when ink is exposed to sunlight. The Cannabis Sativa (Hemp) Seed Oil, on the other hand, works to hydrate and moisturize the skin, leaving behind a light and silky surface. Finally, the tattoo-protecting sunscreen comes in the form of a handy stick which allows one to take it anywhere on the go.

Image Credit: CannaSmack

## Trend Insights (Trend Hunter)

- Score: 5.3/10
- Popularity: 68% | Activity: 80% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### What's Driving This Trend

- **Tattoo-protecting Sunscreens:** An opportunity to innovate sunscreen products that protect and preserve tattoos using natural ingredients.
- **Cbd/hemp-infused Skincare:** A rise in incorporating CBD and hemp extracts in skincare and cosmetic products due to their hydrating and moisturizing properties.
- **On-the-go Beauty Products:** Demand for convenient, portable beauty products, such as the tattoo-protecting sunscreen stick, for individuals on-the-go.

### Who This Affects Most

- **Beauty and Skincare:** For companies to explore incorporating CBD or Hemp seed oil in their skincare and cosmetic products as a key ingredient due to its trendiness and hydrating benefits.
- **Sunscreen and Body Care:** Opportunity to design new formulations of sunscreen to protect and preserve tattoos from discoloration and fading.
- **Travel and Leisure:** Meeting the demand for convenient, on-the-go version of beauty and skincare products for travelers and active individuals.

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- [Adventure-Ready SPF Sticks](https://www.trendhunter.com/trends/multi-guard-stick-spf-50.md)