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# Feline-Embracing Spreads
Irina Shayk is Flirty in Tatler Russia February 2011

By Chalaine Mantha | Published 2011-02-14 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/tatler-russia-february-2011
References: [magxone](http://www.magxone.com/misc-magazine/irina-shayk-tatler-russia-february-2011/) & [tatler](http://www.tatler.co.uk/)

Voluptuous babe Irina Shayk models for the Tatler Russia February 2011 editorial photographed by Roxanne Lowit. Irina wears a saucy, bright-pink [Christian Dior](https://www.trendhunter.com/trends/dior-2024-campaign) dress for the cover shoot and pairs it with pretty pink lips that can be seen throughout the editorial.

The Tatler Russia February 2011 editorial also features another model, which is a [cute and fuzzy kitten](https://www.trendhunter.com/trends/uber-showcats)! The contrast between sleek couture and cuddly cuteness makes for an awesome editorial.

**Implications** - The popularity of [cat and kitten enthusiasts](https://www.trendhunter.com/trends/whiskas-purradise) in the blogosphere has created a subculture of feline fans who seek products and services that offer a customized item fit for their interests. A company can reach a younger audience or alternative social group by incorporating pop culture references in their brand.

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 67% | Activity: 57% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Cat Enthusiast Culture:** Companies can tap into the growing cat enthusiast culture by offering customized products and services tailored to their interests.
- **Pop Culture Branding:** Incorporating pop culture references in branding can attract a younger audience or alternative social group.
- **Cute Couture Contrast:** Exploring the contrast between sleek couture and cute elements can create unique and visually captivating editorials.

### Sectors Adopting This

- **Fashion:** Fashion brands can design and market customized cat-themed products to cater to the growing cat enthusiast culture.
- **Marketing and Advertising:** Marketing and advertising agencies can help brands incorporate pop culture references in their campaigns to target younger audiences and alternative social groups.
- **Photography:** Photographers can experiment with the contrast between fashion and cute elements to create visually captivating editorials.

## Related on Trend Hunter

- [Adorable Cat Milk Cartons](https://www.trendhunter.com/trends/adorable-blue-cat.md)
- [Cat-Starred Watch Campaigns](https://www.trendhunter.com/trends/big-bang-watch.md)
- [Model-Launched Pet Brands](https://www.trendhunter.com/trends/tate-taylor.md)
- [Influencer-Backed Valentine's Day Collections](https://www.trendhunter.com/trends/bobbi-althoff.md)
- [Wild Animal-Decorated Gowns](https://www.trendhunter.com/trends/schiaparelli-lion-head.md)
- [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md)
- [Pleated Feline-Inspired Purses](https://www.trendhunter.com/trends/playful-volume-2.md)
- [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md)
- [Adorable Holiday Campaigns](https://www.trendhunter.com/trends/burberrys-holiday-campaign.md)
