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# Retro Highschool Lookbooks
The Tata Naka A/W 2013 Collection Features Vintage Styling

By Tana Makmanee | Published 2013-06-27 | Life-Stages
Source: Trend Hunter, https://www.trendhunter.com/trends/tata-naka
References: [trendland](http://trendland.com/tata-naka-aw-13-lookbook/) & [tatanaka](http://www.tatanaka.com/)

The Tata Naka A/W 2013 collection is showcasing youthful and vintage styles in a classic educational setting, bringing back [nostalgic memories](https://www.trendhunter.com/trends/paranoid-fw25) of what it's like to experience highschool with your friends.

Tata Naka is a british design label that features sisters Tamara and Natasha Surguladze, both of whom strive to create clothing pieces that proudly speaks to this modern and bold generation of youths. Utilizing a school as a backdrop to this fashion spread serves to give the overall appeal a much more relatable feeling, especially to readers still going through this educational experience. Featuring bold pastel colors, [vintage styling](https://www.trendhunter.com/trends/studio-nicholson-fw25) and graphic patterns, the Tata Naka A/W 2013 collection will surely attract fashionistas looking to acquire that feminine yet strong visual appearance.

Perfect for those looking to reminisce in their younger days, the Tata Naka A/W 2013 line will surely provide some great tips on how to acquire that [bold, retro look](https://www.trendhunter.com/trends/gap-and-den).

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 61% | Activity: 16% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth)

## Key Themes

### Why This Trend Is Growing

- **Vintage Styling:** This trend presents an opportunity for fashion brands to incorporate nostalgic elements into their designs and cater to consumers looking for a retro aesthetic.
- **Bold Pastel Colors:** This trend offers an opportunity for cosmetic companies to create a range of pastel-colored makeup products that appeal to individuals seeking a playful and vibrant look.
- **Youthful Nostalgia:** This trend opens up opportunities for entertainment companies to develop nostalgic-themed content that resonates with audiences longing for a connection to their past.

### Industries Being Reshaped

- **Fashion:** The fashion industry can embrace this trend by designing collections that evoke a sense of nostalgia and appeal to consumers looking for a retro-inspired wardrobe.
- **Cosmetics:** The cosmetics industry can capitalize on this trend by creating makeup products featuring bold pastel colors, offering customers a unique and playful beauty experience.
- **Entertainment:** The entertainment industry can tap into this trend by producing nostalgic-themed movies, TV shows, or music that resonates with audiences seeking to relive their youth.

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