# Tasting Event Assistants Startup Viaromy was Developed with Events Professionals in Mind By Alyson Wyers | Published 2017-06-29 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/tasting-event References: [betalist](https://betalist.com/startups/viaromy) & [viaromy](https://www.viaromy.com/) Described as a [tasting event](https://www.trendhunter.com/trends/conferly) assistant, Viaromy is a startup based in the United Kingdom and founded by Tobias Otte. The new venture in food and beverage-based events helps you to stay more organized throughout the experience. The mobile social platform allows you to take notes and analyze them, engage with guests and get prepared beforehand. Tasting event guests will be able to take notes using the app, which are then much easier to collect. This is a way to get live feedback and gain a more comprehensive understanding of what guests are thinking. It's also a method to engage and interact with them with follow-up messages and personalized recommendations based on their tasting profile. ## Trend Insights (Trend Hunter) - Score: 1.2/10 - Popularity: 15% | Activity: 14% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Mobile Social Platforms:** Disruptive innovation opportunity: Creating mobile social platforms that enhance event experiences and enable better engagement with guests. - **Live Feedback Collection:** Disruptive innovation opportunity: Developing tools or apps that allow for real-time collection of feedback during events to gain a more comprehensive understanding of guest preferences. - **Personalized Recommendations:** Disruptive innovation opportunity: Implementing technologies that use guest profiles and preferences to provide personalized recommendations for future event experiences. ### Who This Affects Most - **Event Management:** Disruptive innovation opportunity: Integrate technology solutions that streamline event management processes and enhance guest experiences. - **Hospitality:** Disruptive innovation opportunity: Incorporate technology tools into the hospitality industry to improve customer engagement and satisfaction during events. - **Food and Beverage:** Disruptive innovation opportunity: Develop innovative tools and platforms that enhance the tasting experience for guests and provide valuable insights for food and beverage companies. ## Related on Trend Hunter - [Mixology Assistant Apps](https://www.trendhunter.com/trends/sip-cocktails.md) - [AI Corporate Event Assistants](https://www.trendhunter.com/trends/corporate-event.md) - [Personalized Wine Recommendation Apps](https://www.trendhunter.com/trends/personalized-wine-recommendation-app.md) - [Food-Focused Social Platforms](https://www.trendhunter.com/trends/foodfocused-social-platform.md) - [Virtual Oil Tasting Experiences](https://www.trendhunter.com/trends/virtual-tasting-experience.md) - [Virtual Wine Assistants](https://www.trendhunter.com/trends/ask-joe.md) - [AI Event Planners](https://www.trendhunter.com/trends/eventify-ai.md) - [Audio-Guided Wine Experiences](https://www.trendhunter.com/trends/wine-experience1.md) - [Immersive Culinary Experiences](https://www.trendhunter.com/trends/immersive-culinary-experiences.md)