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# High-Level Wine-Pairing Experiences
Pasqua Wines Debuts New Tasting and Pairing Concept

By Kalin Ned | Published 2026-02-14 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/tasting-and-pairing-concept
References: [bevnet](https://www.bevnet.com/pr/2026/02/13/passito-di-pantelleria-fuori-carta-pasqua-reimagines-the-passito-tasting-experience)

![High-Level Wine-Pairing Experiences](https://cdn.trendhunterstatic.com/thumbs/600/tasting-and-pairing-concept.jpeg)

[Pasqua Wines](https://www.trendhunter.com/trends/experimental-wine-project) has introduced a new tasting and pairing concept called 'Fuori Carta' for its Passito di Pantelleria wine. Dubbed Sangue d'Oro, this wine expression is produced in partnership with actress Carole Bouquet.

Pasqua Wines unveiled its Fuori Carta experience at the Italian Embassy in Paris. The tasting and pairing concept moves away from the conventional approach of serving Passito exclusively as a dessert wine, instead positioning it as a versatile option suitable for pairing with a wide range of dishes throughout an entire meal.

The Fuori Carta project stems from the winery's broader investment in Bouquet's estate on the island of Pantelleria. This collaboration aims at preserving the local winegrowing culture while also exploring new expressions and consumption contexts for this historically significant sweet wine.

Image Credit: Pasqua Wines

## Trend Insights (Trend Hunter)

- Score: 3.7/10
- Popularity: 20% | Activity: 24% | Freshness: 66%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Key Themes Behind This Trend

- **Versatile Sweet-wine Pairing:** Reframing sweet wines as multi-course pairing elements, creating menu narratives that position Passito-style wines beyond traditional dessert contexts.
- **Celebrity-curator Wine Collaborations:** Partnerships with high-profile personalities are shaping distinct wine expressions and narratives that attract new consumer segments and media attention.
- **Heritage Terroir Revival:** Renewed investment in island and regional estates is elevating indigenous practices and micro-terroirs into premium, provenance-driven offerings.

### Where This Applies

- **Fine Dining and Hospitality:** Restaurant and hotel programs are increasingly featuring unconventional pairings and curated tasting experiences that redefine beverage integration across full-service meals.
- **Wine Retail and E-commerce:** Retail platforms and online merchants are diversifying assortments and storytelling to sell niche expressions like Passito as versatile meal companions rather than solely sweet finales.
- **Luxury Wine Tourism:** Estate-backed visitor experiences and destination-focused collaborations are being framed around provenance and exclusive tastings that highlight revived local viticulture.

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