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# Cheesy Taco-Flavored Crackers
Cheez-It Has Released a Cheesy New Flavor That Tastes Like Tacos

By Katherine Pendrill | Published 2018-06-13 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/tastes-like-tacos
References: [delish](https://www.delish.com/food-news/a21288806/cheez-it-cheese-taco-flavor/) & [instagram](https://www.instagram.com/p/Bj6cHHCHPwd/?taken-by=junkfoodmom)

If you're looking for a pre-party snack for your Taco Tuesday feast, look no further than the new Cheez-It Grooves Loaded Cheesy Taco. With a promise of "bolder flavor, bigger crunch," the new variety offers a delicious take on the beloved cheese crackers.

The new Cheez-It Grooves Loaded Cheesy Taco crackers are a taco-flavored creation that doesn't just taste like tortillas, but like all of the delicious taco toppings. As the box claims, the crackers combine the savory flavors of a crunchy corn taco shell, seasoned ground beef, sharp cheddar cheese, lettuce, and a hint of onion. For a true taco experience, the crackers can be dipped in complementary sides such as salsa, guacamole, or queso.

Though the crackers have not been officially released, eagle-eyed fans have spotted the crunchy creation at [Meijer](https://www.trendhunter.com/trends/sun-responsibly-campaign) grocery stores.

Image Credit: *@junkfoodmom.*

## Trend Insights (Trend Hunter)

- Score: 1.2/10
- Popularity: 9% | Activity: 20% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Taco-inspired Snacks:** Opportunities to create new and unique pre-party and snack offerings based on the favorite Mexican dish - the taco.
- **Savory Flavor Combinations:** Opportunities to experiment with unique delicious flavor combinations in snack food products to keep consumers interested.
- **Hyper-targeted Marketing:** Opportunities exist for brands to cater to niche audiences more effectively and on a larger scale through targeted campaigns emphasizing specialized flavors.

### Industries Being Reshaped

- **Snack Foods:** Snack food manufacturers can experiment with new flavors to create unique offerings that would attract potential consumers who love to try new things.
- **Grocery Stores:** Grocery stores can work with snack food manufacturers to create exclusive and unique products for their customers.
- **Marketing and Advertising:** Digital marketing agencies can help brands create targeted social and digital marketing campaigns specially designed to cater to specific audiences and push their unique flavors to those audiences.

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