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# Creamy Taro Coffees
Krak Boba is Offering a New Taro Coffee This December

By Katherine Pendrill | Published 2023-12-04 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/taro-coffee
References: [restaurantmagazine](https://www.restaurantmagazine.com/krak-boba-launches-rich-coffee-and-handcrafted-hot-drinks/) & [krakboba](https://www.krakboba.com/product/taro-coffee)

![Creamy Taro Coffees](https://cdn.trendhunterstatic.com/thumbs/520/taro-coffee.jpeg)

[Krak Boba](https://www.trendhunter.com/trends/fruity-boba-innovations) may be best known for its [bubble tea beverages](https://www.trendhunter.com/trends/summer-berry-refreshers), but now the chain is adding hot drinks like the new Taro Coffee to its menu.

Launching at the beginning of December 2023, Krak Boba's new hot drinks menu will feature five meticulously crafted options: Taro Coffee, Matcha Coffee, Creme Brûlée Coffee, [Krak Coffee](https://www.trendhunter.com/trends/krak-boba-hot-drinks), and the Frap Star. These new options can also be enjoyed as hot lattes. As Tin Do, CEO of Krak Boba, explains, "Whether you’re a devoted coffee fan seeking a caffeine buzz or a boba enthusiast looking for an exciting blend of flavors, we want to be the place when you rule your day and find your perfect sip of happiness."

Image Credit: Krak Boba

## Trend Insights (Trend Hunter)

- Score: 2.5/10
- Popularity: 36% | Activity: 21% | Freshness: 19%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Why This Trend Is Growing

- **Hot Drinks Menu:** Krak Boba is expanding its menu to include five meticulously crafted hot drinks, offering customers a variety of unique flavors.
- **Taro Coffee:** Krak Boba's new Taro Coffee is set to be a popular choice among coffee lovers and boba enthusiasts, providing a unique blend of flavors.
- **Hot Lattes:** Customers can now enjoy the new hot drink options, including Taro Coffee, as flavorful and comforting hot lattes at Krak Boba.

### Industries Being Reshaped

- **Bubble Tea Chains:** Bubble tea chains like Krak Boba are innovating their menus by adding hot drinks, expanding their offerings and attracting a wider customer base.
- **Coffee Shops:** Coffee shops can take inspiration from Krak Boba's introduction of unique flavor combinations, such as Taro Coffee, to diversify their own beverage offerings.
- **Specialty Beverage Retailers:** Specialty beverage retailers can capitalize on the hot latte trend set by Krak Boba, offering customers a cozy and indulgent beverage experience.

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