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# Sustainable Phone Engines
Apple Will Use Recycled Metals in the Taptic Engine of the iPhone 11

By Daniel Johnson | Published 2019-09-24 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/taptic-engine
References: [engadget](https://www.engadget.com/2019/09/18/apple-will-use-recycled-rare-earth-metals-iphone-taptic-engine/?guccounter=1) & [apple](https://www.apple.com/)

[Apple](https://www.trendhunter.com/trends/iphone-13-case) has indicated that the Taptic Engine for its new [iPhone](https://www.trendhunter.com/trends/repairable-iphone-backplate) models will be comprised of recycled rare earth metals. The Taptic Engine in the phones is what produces [haptic feedback](https://www.trendhunter.com/trends/sensory-experience) to the user. Apple has stated that it will initially take the materials from a third party supplier. However, in the future, Apple will work towards using robots to search for the necessary materials.

The Taptic Engine contains one-fourth of all of the rare earth metals used to produce the phone. So this move could have a substantial environmental impact. Consumers could value the way in which the phones are made, and it could sway a number of people to support the efforts that Apple has taken to create parts of the new iPhone using recycled materials.

## Trend Insights (Trend Hunter)

- Score: 2.5/10
- Popularity: 33% | Activity: 33% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### Key Themes Behind This Trend

- **Recycled Rare Earth Metals:** The use of recycled rare earth metals in phone engines presents an opportunity for sustainable manufacturing and reduced environmental impact.
- **Haptic Feedback Technology:** Improvements in haptic feedback technology can enhance user experience and drive innovation in the smartphone industry.
- **Automated Material Sourcing:** Using robots to search for necessary materials offers potential for efficient and cost-effective supply chain management in manufacturing.

### Where This Applies

- **Smartphone Manufacturing:** The integration of recycled rare earth metals in phone engines can disrupt the smartphone manufacturing industry by promoting sustainability and eco-friendly practices.
- **Environmental Technology:** Innovations in haptic feedback technology and the use of recycled materials can drive growth in the environmental technology industry by addressing sustainability challenges in electronic devices.
- **Robotic Technology:** Automated material sourcing through the use of robots presents disruptive opportunities in the robotic technology industry for efficient resource exploration and extraction.

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