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# Disco Diva Advertorials
The TAPAS Lookbook Features a 70s-Inspired Concept

By Jana Pijak | Published 2012-05-18 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/tapas-lookbook
References: [designscene.net](http://www.designscene.net/2012/05/tapas-robert-binda.html) & [facebook](https://www.facebook.com/robert.binda.photography)

The TAPAS Lookbook features the ultra-glamorous work of designer and stylist Robert Devotion. This alluring advertorial spread stars Avant Models fresh face Aleksandra Stęplewska. The model takes on the role of [retro fashionista](https://www.trendhunter.com/trends/contemporary-femininity), sporting a slew of 70s-inspired, disco-worthy styles. From body-hugging maxi dresses to flowing lame fabrics, the TAPAS Lookbook aims to amaze attention-grabbing divas everywhere. Aleksandra sports voluminously teased tresses and [neon-infused makeup](https://www.trendhunter.com/trends/il-pranzo-campaign) by artist Katarzyna Sobura.

Lensed by photographer Robert Binda, the model is captured in party-ready attire that is a contemporary revival of past styles. This fresh in-studio portrait series highlights outrageous and [bold fashions](https://www.trendhunter.com/trends/asos-inspired-by). Alexandra strays away from the demure and instead, chooses to embrace her inner disco diva.

## Trend Insights (Trend Hunter)

- Score: 2.4/10
- Popularity: 51% | Activity: 12% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### What Makes This Trend Stand Out

- **Retro Revival Fashion:** The TAPAS Lookbook showcases an opportunity for fashion designers to modernize retro styles and appeal to attention-grabbing consumers.
- **Maximalist Beauty:** The TAPAS Lookbook presents an opportunity for makeup artists to experiment with bold neon-infused looks that pay homage to 70s disco beauty.
- **Studio Fashion Photography:** The TAPAS Lookbook highlights an opportunity for photographers to create in-studio portrait series that capture the essence of retro fashion.

### Sectors Adopting This

- **Fashion Design:** Fashion designers can draw inspiration from the TAPAS Lookbook to create retro-inspired collections and appeal to maximalist consumers.
- **Beauty and Makeup:** Makeup artists can experiment with bold and neon-infused looks seen in the TAPAS Lookbook to cater to consumers looking for attention-grabbing beauty styles.
- **Photography:** Photographers can use the TAPAS Lookbook as a reference point to create in-studio portrait series that capture the essence of bold and outrageous fashion styles.

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