# Monochromatically Striking Portraits The Tao of Wu Fault Magazine Series Celebrates Ethnic Beauty By Jana Pijak | Published 2013-06-14 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/tao-of-wu-fault References: [beautyscene.net](http://www.beautyscene.net/beauty-shoots/tao-of-wu-by-wendy-hope-for-fault-magazine/) & [maxinetall](http://www.maxinetall.com/biography.aspx?nav=0&id=1126&modelid=584194) The Tao of Wu Fault Magazine image series is photographer Wendy Hope's latest beauty story feature. The striking editorial shines a light on [ethnic and unconventional visions of beauty](https://www.trendhunter.com/trends/we-belong-to-something-beautiful) and stars versatile model Wu Ting Ting. The talented Wilhelmina Models face is captured in studio while sporting a full-on application of [dark body paint](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela) that makes her appear racially ambiguous. The model shows off the season's hottest beauty looks in the editorial that include manicures courtesy of Nailz by Honey and [vivid cosmetic lash looks](https://www.trendhunter.com/trends/mac-cosmetics-and-ella-gross) by makeup artist Margina Dennis. The Tao of Wu Fault Magazine beauty story exudes both femininity and power thanks to model Wu Ting Ting's graceful features and androgynous shaved head hairstyle. ## Trend Insights (Trend Hunter) - Score: 6.2/10 - Popularity: 91% | Activity: 87% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **Ethnic Beauty Celebration:** Creating beauty content that appreciates and celebrates ethnic beauty can be a disruptive innovation opportunity for beauty brands. - **Racial Ambiguity:** Introducing ambiguity in race and beauty can be a disruptive innovation opportunity for beauty and fashion brands. - **Androgynous Style:** Exploring androgynous looks can be a disruptive innovation opportunity for fashion and beauty brands to diversify their offerings. ### Industries Being Reshaped - **Beauty:** The beauty industry can benefit from promoting and developing products that cater to diverse beauty standards and ethnic backgrounds. - **Fashion:** The fashion industry can benefit by exploring unconventional and androgynous styles and cater to a wider audience. - **Photography:** Photographers can create impactful visual content that celebrates diversity and challenge conventions of beauty and race. ## Related on Trend Hunter - [All-Asian Beauty Campaigns](https://www.trendhunter.com/trends/maybelline-face-the-difference.md) - [Lunar New Year Campaigns](https://www.trendhunter.com/trends/lunar-new-year-campaign1.md) - [Unretouched Photography Books](https://www.trendhunter.com/trends/dove-reimagine-beauty.md) - [Culture-Inspired Lip Shades](https://www.trendhunter.com/trends/plasma-lip-compound-tinted-in-fortune.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [High-End Beauty Campaigns](https://www.trendhunter.com/trends/la-beaut-louis-vuitton-campaign.md) - [Concept Eyewear Campaigns](https://www.trendhunter.com/trends/bouquet-collection-1.md) - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md) - [Surrealist Beauty Lines](https://www.trendhunter.com/trends/toiletpaper-magazine.md)