# Color-Correcting Tanning Mousses Isle of Paradise is Launching a Clear Self Tanning Mousse By Laura McQuarrie | Published 2019-04-01 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/tanning-mousse References: [allure](https://www.allure.com/story/isle-of-paradise-glow-clear-self-tanning-mousse-review) & [isleofparadise](https://www.isleofparadise.co.uk/product/clear-self-tanning-mousse/) After launching its innovative self-tanning water sprays, Isle of Paradise is introducing a trio of clear tanning mousse products. The color-correcting Glow Clear Self-Tanning Mousse is available in Light, Medium and Dark varieties to provide a natural-looking tan with a formula that goes on clear and promises not to transfer to sheets or clothing. While many self-tanning products are formulated with a guide color, these ones do away with this color, along with the harsh synthetic ingredients and unpleasant scents that often accompany them. Instead, the nourishing and quickly absorbing water-to-mousse formula is packed with ingredients like avocado, chia seed and coconut oils. When it comes to using the product, Isle of Paradise recommends applying the self-tanning mousse to a mitt and after application, color should begin to develop in four to six hours. ## Trend Insights (Trend Hunter) - Score: 1.4/10 - Popularity: 16% | Activity: 19% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Clear Self Tanning:** Disruptive innovation opportunity: Develop self-tanning products without guide color, synthetic ingredients, and unpleasant scents to provide a natural-looking tan. - **Water-to-mousse Formula:** Disruptive innovation opportunity: Create self-tanning products with a nourishing and quickly absorbing water-to-mousse formula for easy application. - **Avocado, Chia Seed, and Coconut Oils:** Disruptive innovation opportunity: Incorporate nourishing ingredients like avocado, chia seed, and coconut oils in self-tanning products for added skincare benefits. ### Sectors Adopting This - **Beauty:** Disruptive innovation opportunity: Revolutionize the self-tanning industry by creating innovative clear self-tanning products with natural ingredients. - **Skincare:** Disruptive innovation opportunity: Combine self-tanning with skincare by incorporating nourishing ingredients in water-to-mousse formulations. - **Textile:** Disruptive innovation opportunity: Develop fabric treatments that prevent self-tanning products from transferring onto sheets or clothing. ## Related on Trend Hunter - [Skincare-Infused Mousse](https://www.trendhunter.com/trends/selftan-tinted-mousse.md) - [Colorless Self-Tanners](https://www.trendhunter.com/trends/clear-1-hour-express-self-tan.md) - [Quick-Dry Self-Tanning Mousses](https://www.trendhunter.com/trends/gradual-selftanning-mousse.md) - [Tinted Tanning Sprays](https://www.trendhunter.com/trends/life-proof-self-tan.md) - [Skincare-First Self-Tan Drops](https://www.trendhunter.com/trends/self-tan-drops.md) - [Targeted Tanning Serums](https://www.trendhunter.com/trends/technocolor.md) - [Hydrating Self Tanners](https://www.trendhunter.com/trends/bali-body-hydrating-tanner.md) - [Comprehensive Sunless Tanning Products](https://www.trendhunter.com/trends/sunless-tanning-products.md) - [Rapid Self-Tanning Solutions](https://www.trendhunter.com/trends/ultra-express-self-tanning-foam.md)